Description Robert Half is reviewing candidates for a Digital Marketing Manager role to place with our client. You could be the experienced, knowledgeable Digital Marketing Manager for this position, if you understand the ins and outs of marketing strategy, analysis, and campaign execution. We're seeking someone who can make decisions, get the job done, and be good with people and details—all while keeping tight control over the bottom line. The Digital Marketing Manager leads digital improvement initiatives and partakes in digital transformation efforts. Are you someone who has a customer-first mindset and can enhance online customer experiences, implement marketing technology solutions, and follow inbound marketing practices? Do you hope to make a notable impact? We are especially seeking candidates who have experience in copywriting, art direction, and social media with the ability to expand a brand's reach while increasing its loyalty and awareness. This permanent employment opportunity is based in the Long Island City, New York area.

　　Responsibilities

　　Preside over weekly reviews with key stakeholders, get budgetary sign off and report back on ROI

　　Present clear communications to the customer that are essential to their needs and life stage

　　Encourage more insight and analysis into the effectiveness of CRM initiatives

　　Assure that the CRM plan is executed punctually and within budget

　　Create, recommend, generate, and oversee long-term digital marketing campaigns; coupled with spearheading short-term advertising and marketing solutions

　　Delegate take up of products/services through new channels to fall in line with business objectives

　　Collaborate with product and operational teams to identify key opportunities to add to the customer journey & experience

　　Supervise a team of digital specialists as well as direct the digital strategy Requirements - Less than one year of experience required

　　Background in vendor management

　　Smart multi-channel marketing and digital brand consistency

　　Deep knowledge in SEO/SEM, PPC, Social Media, Email marketing, Digital Ad displays, Retargeting, CRM

　　Remarkable track record in cultivating digital brands with strong ROI

　　Experience in frontline customer journey, driving traffic to our main site

　　Proficiency in Content Management System (CMS) & Digital Marketing System (DMS)

　　Past managerial position

　　A balanced combination of skill, management experience and initiative

　　Comprehensive knowledge of CRM

　　Lifecycle marketing experience preferred

　　Paid Advertising experience

　　Expertise in Paid Media Innovation starts with people.®

　　Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

　　Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.

　　All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

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