What you'll do:

　　Would you like to make a difference to the environment? Do you want to work for a global and ethical company? Join us and help us provide energy-efficient solutions that make a difference to the environment? We make what matters work. To find out more about us check: https://www.youtube.com/watch?v=baa_aiJ4L7E

　　As part of the Social Media Operations team, the Community Engagement and Social Listening Specialist will be responsible for the day-to-day management of mentions to and about Eaton within the social media space. For Eaton's owned social platforms, the specialist will support community management by moderating comments, engaging with users and escalating questions, feedback or issues to source answers or alert internal teams. The specialist will also own social listening for the enterprise, which includes managing and maintaining keywords, filtering noise, assigning tags and monitoring Eaton's share of voice. Ability to develop community management and listening reports with insights that provide context to Eaton's businesses will be imperative to this role.

　　The ideal candidate will have proven experience working with social media platforms and listening tools, superior writing skills and be able to apply critical thinking and good judgment for if, when and how to engage with social media users.

　　What will you do:

　　• Oversee day-to-day community management across Eaton's global social media accounts, inclusive of LinkedIn, Facebook, YouTube, Instagram and X.

　　• Engage with users through reactions and replies on posts directed to Eaton via post comments or through direct messages, as well as proactively engage with opportunistic mentions uncovered through social listening.

　　• Monitor and manage comments made on paid social media ads.

　　• Develop and maintain social media response scripts.

　　• Identify user-generated content opportunities and conduct outreach to obtain required permissions.

　　• Escalate questions, concerns or red flags to appropriate internal teams for assistance with responses or to make them aware; participate as the subject matter expert on social crisis response team.

　　• Conduct social listening using tools to uncover mentions about Eaton, its products, solutions and people to identify proactive engagement opportunities, content opportunities or feedback; setup alerts for monitoring.

　　• Clean social listening reports to remove noise and distill down to relevant mentions about Eaton and its competitors.

　　• Develop monthly community management and social listening reports inclusive of data and insights to help uncover opportunities and drive understanding of conversations in the social space.

　　• Enhance and maintain Eaton's operational processes for community management and social listening.

　　• Use translation tools to understand comments and issue responses in local languages.

　　Qualifications:

　　• Bachelor's degree (BS/BA) in Business, Marketing, Communications or associated field

　　• 2-5 years of relevant marketing, communications or customer care experience, with an emphasis on community management and social listening.

　　Skills:

　　• Proficiency with social media tools for community management and social listening. Hootsuite, Brandwatch and Synthesio experience a plus.

　　• Strong understanding of social listening mechanics, keywords, tools and reporting demonstrated through previous hands-on experience conducting listening and monitoring for a brand or business.

　　• Knowledge of social media platforms, including admin functions such as blocking and reporting

　　• Customer service and/or social media community management experience.

　　• Knowledge of social media communications, including how to drive engagement, conversations and impact through social media.

　　• Knowledge of social media use around the world and regulatory trends and governance.

　　• Advanced English required.

　　• A self-starter and resourceful problem solver - someone who gets things moving and keeps them on track.

　　• Ability to work effectively in a matrixed team environment.

　　• Demonstrates exceptional critical listening and analytical thinking and an ability to juggle multiple projects with competing priorities.

　　• A service mentality, reflected in the interaction this role plays in engaging and responding to the social community, as well as working with business and functional leaders as "internal clients."

　　• Leadership skills marked by encouraging collaboration and building relationships.

　　• Compelling interpersonal skills; professional maturity to listen, learn, demonstrate cultural sensitivity, and to build coalitions and consensus corresponding to the vision and branding goals of the organization.

　　• Experience in B2B marketing communications preferred, but not required.