About PathFactory

　　PathFactory is a content intelligence platform that helps B2B marketing, sales, and support teams create personalized content experiences for their buyers. It uses AI to track user behavior and recommend the most relevant content to each individual. With our proprietary content intelligence data, we provide insights into how buyers are engaging with content, helping you optimize your content strategy, and connect with your buyers in a more personalized and meaningful way to drive pipeline and revenue.

　　PathFactory has been recognized by Deloitte as one of North America’s 2020 Technology Fast 500 companies. PathFactory was also named the 2023 Top-Rated Content Marketing Software by TrustRadius, a 2023 Content Experience Leader by G2, and a Cool Vendor in Technology Marketing by Gartner.

　　Visit PathFactory.com to see how we can supercharge your ABM, Partner Marketing, Web Personalization and Sales Interactions.

　　Job Description

　　Are you ready to take on the challenge of driving growth for a cutting-edge company in a rapidly evolving industry? PathFactory is seeking a highly motivated Commercial Account Executive to join our Sales team. Reporting directly to the VP of Sales, you'll be at the forefront of expanding our market share and playing a pivotal role in driving revenue growth through strategic account management and targeted prospecting. In this role, you will be responsible for identifying key decision-makers within a high-priority list of target accounts, leveraging a unique combination of sales acumen, technological expertise, and the ability to cultivate meaningful relationships in the fast-paced SaaS industry.

　　As an Account Executive, you’ll be managing a diverse portfolio of clients, collaborating with an awesome team of peers, and leading your own book of business. Your ability to understand our clients' needs on a deeper level sets you apart. You’re someone who can read between the lines, anticipate client requirements, and lay out well-defined next steps.

　　As PathFactory’s next Commercial Account Executive, you will:

　　Generate and own a pipeline of qualified sales opportunities with key accounts – both named and unnamed. You will generate your own opportunities while being supported by our Business Development team.

　　Use a consultative sales approach and handle complex B2B (some B2C) sales cycles while effectively communicating the PathFactory value proposition to C-level executives.

　　Conduct discovery calls and product demonstrations to recommend the product solution that best fits each client’s needs.

　　Leverage Salesforce to manage all sales activities.

　　Build an active relationship with potential clients through phone calls and emails.

　　Lead negotiations with prospects including contracting, deal terms, and final legal reviews with our CFO and CRO.

　　Work closely with sales leadership to translate market feedback into our go-to-market strategy and product roadmap.

　　Take a proactive approach to communicating cross-functionally with the entire organization, especially with our Marketing and Operations teams.

　　Stay informed about industry trends and adapt your sales strategy to stay at the forefront of market dynamics.

　　What You'll Need

　　2-5 years of experience in consultative sales, demonstrating success in selling to C-level executives. A proven ability to build robust pipelines, qualify new opportunities, and close deals effectively.

　　Experience in the SaaS industry is required and a background in Marketing Technology is highly desirable. Experience working in a startup environment is considered an asset.

　　Experience in evangelizing, communicating, building relationships, and recommending solutions to senior-level decision-makers and stakeholders at commercial accounts.

　　A track record of selling based on value rather than just features and benefits.

　　Active listening skills and a genuine curiosity to uncover customer needs, evaluation processes, and solution potential.

　　A desire to be in technology sales and have a growth mindset. Highly coachable, committed to developing your sales skills, and dedicated to learning our products and processes for individual success.

　　Previous sales methodology training and knowledge of marketing automation are considered strong assets.

　　Exceptional organizational, prioritization, and time management skills. Proficient in written and verbal communication.

　　Excited about the prospect of this role but don’t meet all the requirements mentioned? Don’t hesitate to apply! We are eager to learn more about you and discover whether you could be a great fit at PathFactory.

　　Location

　　PathFactory is a remote-first company and will consider qualified applicants located anywhere in Canada.

　　Our Interview Process

　　We know that looking for a new role can be both exciting and time-consuming, and we want to thank you in advance for taking the time to apply to PathFactory. To help you understand our interview process, please see the potential next steps below.

　　30-minute (audio) screening call with a member of our HR team to give you a better insight into the role and PathFactory as well as give us a chance to learn more about your unique experience and skill set.

　　30-minute (video) interview with our hiring manager to discuss your experience in-depth and give you the chance to learn about the manager’s leadership style and the expectations of the role.

　　60-minute (video) team interview to meet your potential colleagues and learn more about your collaboration and teamwork skills.

　　30-minute (video) interview with our Chief Revenue Officer as a final step in the process to get to know our leadership and get a sense of the direction of our organization.

　　Why Work at PathFactory?

　　This is where we get to boast a little about why we’re awesome and why it would be awesome for you to work with us. PathFactory is a fast-growing, innovative marketing technology company with a corporate culture that values individuality and diversity. We work hard and play hard and we do both with passion and respect for one another. Our company promotes a fast-paced, fun, friendly, and highly collaborative work environment. PathFactory’s leadership is transparent, approachable, and committed to the growth of each and every team member. Weekly all-hands meetings, company events, and an Employee of the Quarter Award for the team member who best embodies our values – these are all cherries on top of the PathFactory cake!

　　Generous medical, dental, and vision coverage 

　　2 days paid VTO (volunteer time off) every year to help impact your community

　　Education & learning stipend for personal growth and development

　　Flexible vacation time to promote a healthy work-life balance

　　Continuing Business Education through monthly “DevTalks” with global thought leaders

　　Don’t forget to check out our TrustRadius and G2 Crowd reviews to hear from our customers too.

　　Interested? We’d love to hear from you.

　　If you believe you have the right stuff, apply below. Attach your resume and a short cover letter telling us why you are the right person for this job! We are marketers, not HR people, so feel free to let a bit of your personality come through.

　　PathFactory is an equal opportunity employer.

　　It prohibits discrimination based on age, colour, disability, national origin, race, religion, sex, sexual orientation, and any other legally protected class in accordance with applicable federal, provincial, and local laws. PathFactory is committed to creating and maintaining an inclusive and accessible workplace. If you are contacted for an interview and require accommodation during the interviewing process, please let us know.

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