Clinical Resource Specialist (Michigan)

　　Life Unlimited. At Smith+Nephew we design and manufacture technology that takes the limits off living.

　　The Clinical Resource Specialist is responsible for the coordination and implementation of educational and clinical initiatives that support business objectives for assigned accounts and/or geographies. Works in collaboration with Clinical Business Manager/Director (CBM/CBD), District Managers (DMs), Account Managers (AMs) and others within the sales organization, to ensure a coordinated effort in meeting sales and clinical education objectives. The CRS applies experience to build relationships with key clinical and economic decision makers to drive adoption of focus products and influence sales. The CRS works with the CBM/CBD and cross-functional teams to deliver Smith+Nephew (S+N) branded programs, to provide customer facing clinical resources, and product based clinical education. The CRS acts within the scope of corporate objectives and policies to accomplish goals.

　　What will you be doing?

　　Business Development

　　Collaborate with sales partners to develop business plans, clinical/educational strategies, and portfolio opportunities.

　　Work with CBM/CBD to identify priorities for clinical and educational services across all sites of care in assigned territories.

　　Collaborate to conduct business reviews for target accounts.

　　Drive adoption of product utilization by providing education through multimedia resources.

　　Identify and communicate competitive intelligence to Sales, Marketing and Clinical teams.

　　Work in conjunction with Medical Education team to find opportunities for case studies/generation of clinical evidence and new product implementations.Customer Account Coordination and Partnership

　　Collaborate to manage product validations and implementations in assigned target accounts.

　　Complete assessments of customer needs and resource requirements needed for clinical education and product training during and after product validations and conversions.

　　In conjunction with CBM, develops coverage plan and metrics for clinical education and product training in target accounts.

　　Collaborate with sales partners to identify strategies to drive early adoption and account penetration in target accounts.

　　Apply clinical, product portfolio, and clinical evidence-based knowledge to conduct consultative calls/meetings with Healthcare Professionals (HCPs) and decision makers in all market segments.

　　Use knowledge of S+N selling process for AWM portfolio of products.Education and Product Training

　　Maintain extensive knowledge of references for clinical research and evidence that supports key marketing messages.

　　Maintain comprehensive product knowledge of focus brands.

　　Act as an educational and clinical resource for the advanced wound care portfolio in target accounts as well as with AWM colleagues.

　　Provide formal presentations to a variety of audiences/venues (corporate, sales, marketing, physicians, high level decision makers)

　　Participate with initial training, as well as educational partnership plan and on-going product in-services of acute care and post-acute markets including WCCs, HHAs, and long-term care facilities, leveraging technology when appropriate.

　　Assess and triage issues related to product performance and function. Maintain knowledge of formal complaint process and initiates/completes documentation per S+N compliance.

　　Respond to customer questions/concerns related to S+N products on challenging/complex wounds.

　　Provide clinical education and consultation to sales partners.Relationship Development

　　Apply clinical expertise and business knowledge to develop and maintain relationships with key clinicians and opinion leaders to establish and drive clinical credibility and adoption of S+N products.Complia