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Brand Marketing Specialist
Brand Marketing Specialist-March 2024
Prague
Mar 30, 2026
About Brand Marketing Specialist

  JOB PURPOSE

  Strategy into action - prepare, coordinate, and implement a multichannel marketing activation plan (online and offline activities) to execute company strategy

  Co-lead digital transformation in UFS Czech Republic

  What you can expect from The Role:

  WEB maintenance - regular updates of new product settings, content, other maintenance, and improvement of the webpages layout/UX.

  Direct marketing - creating a content strategy and choosing the topics for NL in line with a marketing plan, creating automated and nurturing flows. Optimizing, evaluation, and best practice application based on the results.

  Digital lead campaigns - briefing, execution, optimization, and evaluation of campaign in cooperation with the regional UFS digital manager and media agency for whole CRSR and partly Baltics market. Preparing and managing feed campaigns on social media.

  SOME management - Creating social media strategy together with social media agency, posts approval: CZ+SK / FB.

  SEO – being SPOC for SEO agency on optimizing of websites (on-page and off-page factors) to maintain and increase organic traffic + global tasks.

  Product/ portfolio management - support of Marketing Leader with new product launches incl. administrative support, an annual update of product catalog, one pager, selling stories, etc. inc. pull activation for operators.

  Marketing assets creation: Printed/online content – brochures, UFS Academy, trade stories.

  Others – overseeing BMI spent, supervising CZ Loyalty program, to be operator insight champion.

  Key relationships:

  CD department

  CD Operations, Supply Chain, Finance

  Global digital team, NE Digital Marketing Manager

  3rd party contractors, marketing agencies, UFS customers

  Chefs

  NEE Category manager

  Does this sound like You?

  We are looking for someone with

  +4 years of experience in marketing or sales

  Analytical skills

  Great stakeholder awareness and communication skills

  Good selling skills

  Performance Driven / Results Oriented

  Digital acumen

  Fluent English

  En tant qu'employeur responsable et inclusif, Unilever est attentif à la diversité et à la mixité de ses équipes. Nos recruteurs sont engagés et veillent à l'application de processus de recrutement non-discriminants.

  Tous nos postes sont ouverts aux personnes en situation de handicap et Unilever accompagne ses collaborateurs dans la mise en place d'éventuels aménagements de poste et de dispositifs d'accessibilité.

  Job Category: Marketing, Márketing, Commercialisation

  Job Type: Assistant Brand Manager / Specialist

  Industry: UnileverExperiencedProfessionals

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