JOB PURPOSE
Strategy into action - prepare, coordinate, and implement a multichannel marketing activation plan (online and offline activities) to execute company strategy
Co-lead digital transformation in UFS Czech Republic
What you can expect from The Role:
WEB maintenance - regular updates of new product settings, content, other maintenance, and improvement of the webpages layout/UX.
Direct marketing - creating a content strategy and choosing the topics for NL in line with a marketing plan, creating automated and nurturing flows. Optimizing, evaluation, and best practice application based on the results.
Digital lead campaigns - briefing, execution, optimization, and evaluation of campaign in cooperation with the regional UFS digital manager and media agency for whole CRSR and partly Baltics market. Preparing and managing feed campaigns on social media.
SOME management - Creating social media strategy together with social media agency, posts approval: CZ+SK / FB.
SEO – being SPOC for SEO agency on optimizing of websites (on-page and off-page factors) to maintain and increase organic traffic + global tasks.
Product/ portfolio management - support of Marketing Leader with new product launches incl. administrative support, an annual update of product catalog, one pager, selling stories, etc. inc. pull activation for operators.
Marketing assets creation: Printed/online content – brochures, UFS Academy, trade stories.
Others – overseeing BMI spent, supervising CZ Loyalty program, to be operator insight champion.
Key relationships:
CD department
CD Operations, Supply Chain, Finance
Global digital team, NE Digital Marketing Manager
3rd party contractors, marketing agencies, UFS customers
Chefs
NEE Category manager
Does this sound like You?
We are looking for someone with
+4 years of experience in marketing or sales
Analytical skills
Great stakeholder awareness and communication skills
Good selling skills
Performance Driven / Results Oriented
Digital acumen
Fluent English
En tant qu'employeur responsable et inclusif, Unilever est attentif à la diversité et à la mixité de ses équipes. Nos recruteurs sont engagés et veillent à l'application de processus de recrutement non-discriminants.
Tous nos postes sont ouverts aux personnes en situation de handicap et Unilever accompagne ses collaborateurs dans la mise en place d'éventuels aménagements de poste et de dispositifs d'accessibilité.
Job Category: Marketing, Márketing, Commercialisation
Job Type: Assistant Brand Manager / Specialist
Industry: UnileverExperiencedProfessionals