Assistant Omnichannel Marketing Manager
New York, NY, NY (http://maps.google.com/maps?q=80+Pine+Street+NEW+YORK+NY+USA+10005)
Job Type
Full-time
Description
Lactalis American Group is currently seeking candidates to join our Omnichannel Marketing team in New York, NY.
Lactalis Group, the world leader in dairy, is a family-owned business with more than 85,000 pragmatic and ambitious professionals worldwide, committed to providing healthy and delicious dairy products that bring people together every day. At Lactalis, our core values ofAMBITION,ENGAGEMENT, andSIMPLICITYare at the heart of everything we do.
If you’re looking for a unique experience with a company that offers strong brands, professional expertise, and a dynamic work environment that champions entrepreneurial spirit, hands-on responsibility, and real opportunity for career development, we want to hear from you!
At Lactalis American Group, we are dedicated to building a diverse, inclusive, and authentic workplace and we know that our candidates come from many different backgrounds, cultures, and experiences. If you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job posting, we still encourage you to apply and share with us yourSTORY, yourPASSION, and yourEXPERTISE! You may be just the perfect candidate for this or other roles within our company.
From your PASSION to ours
The Omnichannel Assistant Manager will support the Asst. Director Omnichannel in executing all aspects of e-commerce and Shopper Marketing activations for Lactalis American Group brands, specifically Galbani, Président and Parmalat. They will manage select programs at major retailers and will help analyze shopper marketing and sponsored search e-commerce programs.
From your EXPERTISE to ours
Key responsibilities for this position include:
Essential Duties and Responsibilities:
E-commerce (65%):
Sponsored Search Campaigns Management:
Monitor actual spend vs. forecast of e-commerce activities pulling relevant reports.
Manage set-up and day-to-day product search campaigns on Pacvue and retailer-specific accounts, specifically Walmart, Kroger and Instacart campaigns.
Pull monthly reports of e-commerce product search campaigns and organize data into graphs
Upload display ads assets onto ad management platforms
Update results reports PowerPoint decks
Digital Asset Management:
Publish product content updates to retailers.com via Salsify and Syndigo
Help publish A+ product content for e-commerce use in collaboration with vendors and Marketing
Pull reports from Dataweave monitoring platform to evaluate content health and share of voice
Shopper Marketing (35%):
Help analyze major shopper programs via vendor reports and IRI syndicated data
Update results reports PowerPoint decks (Ibotta, online coupons etc.)
Help with plan executions at key accounts as needed
Support Sales with Shopper Marketing slides in key accounts as needed
Demonstrate commitment to a safe working environment that promotes the health and wellbeing of all employees and that will further contribute to the Company’s overall performance and success.
Travel and / or extended or off work hours may be required.
This description reflects management’s assignment of essential functions, it does not proscribe or restrict the tasks that may be assigned.
To fulfill these responsibilities, tools such as a computer, phone or, and / or allowance(s) may be provided.
Reasonable accommodations may be made to enable individuals with disabilities to perform these Essential Duties and Responsibilities.
Requirements
From your STORY to ours
Qualified applicants will contribute the following:
Education
Bachelor’s Degree in Business, Marketing, Communication, Data/Computer Science or related field. Experience
3 – 5 years related experience; preferred digital and/or shopper experienceSkills / Abilities
Highly organized with experience managing multiple concurrent projects and priorities.
Strong interpersonal skills including ability to maintain good professional relationships with a diverse range of groups, and associates in different locations.
Knowledge of syndicated data such as IRI a must.
Excellent at Excel or related excel software.
Familiarity with Pacvue a plus.
Familiarity with syndication channels and content service providers, including Salsify and Syndigo a plus.
Good problem-solving skills.
Very good analytical skills.
Excellent attention to details
#LI-Hybrid
Salary Description
$74,000 - $93,000