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Senior Director, Brand Performance Support CALA
Senior Director, Brand Performance Support CALA-January 2024
Mexico City
Jan 20, 2026
About Senior Director, Brand Performance Support CALA

  ***This role is based at our corporate office in Mexico City (Mexico), Bogota - Remote (Colombia), or Miami Office (U.S.)***

  This is your chance to be part of an in-house Brand Performance Support team that delivers responsive and effective support to Hotel Leaders across over 7,000 hotels through close collaboration with many parts of the business!

  What will I be doing?

  As a Senior Director, Brand Performance Support CALA, you will work with Hilton Commercial Performance teams, the Global Brand Organizations, and multiple Hilton partners to provide resources that support hotel leaders for new openings, conversion ramp-up, performance delivery, and service optimization. On the Brand Performance Support CALA team reporting to the Vice President, Owner Relations Americas and BPS CALA, you will work within the expanded BPS Team to drive commercial and operational performance for hotels, management companies, and hotel-level teams for all Brands in the CALA region.

  Your responsibilities will also include:

  Provide strategic direction to CALA BPS team, ensuring delivery of support to opened hotel stakeholders, while maintaining strategic performance support touchpoints, leveraging the wider Brand Support teams for a holistic approach of information sharing and guided learning.Create the overarching strategy and objectives for the CALA BPS team by leading all efforts relating to the successful performance of existing hotels in the CALA region.Identify trends and provide recommendations based on performance against critical metrics through analyzing key performance indicators: Occupancy, ADR, RevPar, market share, Quality Assurance, and overall guest experience.Prepare and deliver presentations to convey team strategy and performance to a variety of audiences.Support the successful implementation of brand and enterprise-wide initiatives, including aligning with Brand Operations for hotel QA & portfolio and brand standard initiatives.How you will collaborate with others:

  Partner with regional and global cross-functional teams on projects to better support the performance of hotels in the CALA region.Be a BPS Brand Champion, providing supplemental support and sharing CALA-specific best-practices across all commercial and operational functions to the Global Heads of all Brands.What initiatives you will take ownership of:

  Lead the CALA BPS team to leverage revenue-generating tactics and Hilton resources to drive commercial and operational performance for new and existing hotels.Implement measurable programs and metrics reporting dashboards for visibility of brand and hotel health/KPIs.Foster all technology tools and resources to improve communication/performance with hotels and log data cases internally for trends analysis and opportunities.What are we looking for?

  To fulfill this role successfully, you must possess the following minimum qualifications and experience:

  Ten (10) years of professional experienceSeven (7) years of hospitality experienceFive (5) years of management experience in the hospitality industryTravel up to 50% of the time (including international travel)Fluent in English and Spanish (both written and verbal)It would be useful in this position for you to demonstrate the following capabilities and distinctions:

  Bachelor’s Degree or higherTen (10) years of hospitality experienceFluent in Portuguese (both written and verbal)Experience with Salesforce and Tableau softwareWhat is it like working for Hilton?

  Hilton is proud to support the mental and physical wellbeing of all Team Members so they can Thrive personally and professionally in a diverse and inclusive environment, thanks to our benefits (https://jobs.hilton.com/us/en/benefits) such as the Go Hilton travel program, employee stock purchase program, and paid time off including parental leave.

  The future of hospitality is bright at Hilton (https://www.hilton.com/en/): a leading global hospitality company with a diverse portfolio of world-class brands (https://jobs.hilton.com/us/en/brands) . Dedicated to filling the earth with the light and warmth of hospitality, we have welcomed more than 3 billion guests in our more than 100-year history. Hilton is proud to have an award-winning workplace culture, and we are consistently named among one of the World’s Best Workplaces. Check out the Hilton Careers blog (https://jobs.hilton.com/us/en/blog) and Instagram (https://www.instagram.com/hiltoncareers/) to learn more about what it’s like to be on Team Hilton!

  It is the policy of Hilton to employ qualified persons without regard to color, race, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medication conditions), gender identity or gender expression, sexual orientation, marital status, military service, status as a protected veteran, disability, protected medical condition as defined by applicable law, genetic information, or any other protected group status as defined by and subject to applicable federal, state and local laws. Hilton’s commitment to equal employment opportunity supports the attraction and retention of a diverse workforce that will enhance our effectiveness in attracting Team Members, customers, corporate partners, and owners.

  We provide reasonable accommodations to qualified persons with disabilities to perform the essential functions of the position and provide other benefits and privileges of employment in accordance with applicable law. Please contact us (https://cdn.phenompeople.com/CareerConnectResources/prod/HILTGLOBAL/documents/Applicant\_Accommodation\_and\_Accessibility\_Assistance-English-20230515-1684253430519.pdf) if you require an accommodation during the application process.

  MOTE

  Job: Brands

  Title: Senior Director, Brand Performance Support CALA

  Location: null

  Requisition ID: COR014AV

  EOE/AA/Disabled/Veterans

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