Coordinate and implement marketing materials and promotions. Actively assist in supporting and leading community event activations and special projects. Provide full on-the-ground marketing support and engage with the editorial news team as the key marketing contact. Collaborate to develop shared processes and determine best practices for key initiatives and projects. Maintain marketing data to track and analyze marketing campaigns and promotions. Report on marketing campaign results. Lead key initiatives such as the community events activations, localization of campaigns, and management of the traffic and programming guides.

　　Actively and consistently lead & support all efforts to simplify and enhance the customer experience.

　　Coordinate and communicate with marketing team and other departments regarding the planning, creation and implementation of marketing campaigns and promotions.

　　Serve as the resident expert on all things NYC, guiding localizations and customizations of campaigns at the state and local levels.

　　Collaborate closely with key partners including Creative, Editorial, Digital, Operations and Sales.

　　Lead local activations at community events from pre-event planning through day of event activation, and occasionally assist with events led by managers in other markets.

　　Gather and consolidate data for marketing programs; create tracking system to report on campaigns, goals and results.

　　Coordinate promotional efforts across multiple platforms.

　　Contribute to marketing process improvement initiatives.

　　Collaborate to identify and develop efficient processes for local and shared implementation and adapt best practices for key initiatives.

　　Process marketing invoices and manage financial tracking systems.

　　Track and summarize promotional campaigns and events to analyze success.

　　Communicate with affiliates and vendors; make payment arrangements and review invoices.

　　Maintain and update multiple programming guides as needed.

　　Schedule promos across all traffic platforms (linear and digital).

　　Review and analyze research findings and incorporate key learnings into marketing initiatives.

　　Preform other duties as requested by supervisor.

　　Required Skills/Abilities and Knowledge

　　Ability to read, write and speak the English language to communicate with employees, customers, suppliers, in person, on the phone, and by written communications in a clear, straight-forward, and professional manner

　　Ability to take ideas from concept to completion; handle multiple projects under deadlines

　　Ability to prioritize and organize multiple priorities effectively

　　Ability to work independently and collaboratively

　　Ability to work in a fast-paced environment and meet deadlines

　　Demonstrated written and oral communication skills

　　Project management skills

　　Demonstrated organizational skills and an ability to prioritize and complete simultaneous projects with minimal supervision

　　Demonstrated attention to detail

　　Proactive attitude

　　Self-starter

　　Knowledge and ability to use the following office equipment: computer, telephone, copier, fax, calculator, and stapler

　　Knowledge of basic mathematics

　　Basic knowledge of marketing strategies, brand consistency and procedures

　　Knowledge of cable television products and services

　　Knowledge of apps and other digital products

　　Knowledge of media and advertising techniques

　　Knowledge of all social media platforms

　　Proficient knowledge of personal computer and software applications (i.e. word processing, spreadsheet, Internet etc.)

　　Required Education

　　Bachelor's Degree

　　College course work in Marketing or related field or equivalent experience

　　Required Related Work Experience and Number of Years

　　Marketing experience - 3

　　Preferred Related Work Experience and Number of Years

　　Experience in news environment

　　Working Conditions

　　Office environment

　　In the field at events

　　Requires occasional travel

　　Ability to work events on select holidays and weekends

　　Physical Requirements

　　Ability to lift up to 25 lbs

　　Exposure to moderate noise levels

　　Ability to reach with hands and arms, to bend, to talk and hear, and to read and use a computer

　　Ability to use, handle, and manipulate objects such as paper, pencils, keyboards, and mouse

　　Vision ability: close vision, peripheral vision, and ability to adjust focus

　　Ability to work while seated for prolonged periods of time

　　MSU302 2023-24206 2023

　　Here, employees don't just have jobs, they build careers. That's why we believe in offering a comprehensive pay and benefits package that rewards employees for their contributions to our success, supports all aspects of their well-being, and delivers real value at every stage of life.

　　A qualified applicant's criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.

　　The pay for this position has a salary range of $60,400.00 to $116,200.00. The actual salary offer will carefully consider a wide range of factors, including your skills, qualifications, experience and location. Also, certain positions are eligible for additional forms of compensation such as bonuses.

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