Home
/
Comprehensive
/
Manager, Marketing Effectiveness
Manager, Marketing Effectiveness-December 2024
Mumbai
Dec 30, 2025
ABOUT NIELSEN
We’re in tune with what the world is watching, buying, and everything in between. If you can think of it, we’re measuring it.
10,000+ employees
Client Services
VIEW COMPANY PROFILE >>
About Manager, Marketing Effectiveness

  At Nielsen, we believe that career growth is a partnership. You ultimately own, fuel and set the journey. By joining our team of nearly 14,000 associates, you will become part of a community that will help you to succeed. We champion you because when you succeed, we do too. Embark on a new initiative, explore a fresh approach, and take license to think big, so we can all continuously improve. We enable your best to power our future.

  ABOUT THE ROLE:

  We won’t say we can predict the future, but our team of Analysts get pretty close, they turn millions of

  data points into useful information & insights that help our clients to make better decisions on their

  marketing mix and achieve superior results. Be part of the future and join in on one of the major

  transformations in the market research industry with the integration of big data and classic marketing

  mix analysis.

  RESPONSIBILITIES

  Understand client’s business questions and answer them using analytics.

  Apply appropriate analytical methods to understand the impact of marketing on client’s business.

  Find insights and help the clients in optimizing marketing spends.

  Analyze the results and translate them into business language. Present the results to the clients.

  Provide delivery and solution capability as a part of our consultant team in driving high quality results on custom project work

  Ensure effective and timely delivery of project work

  Take accountability and propose initiatives and follow-through

  End to end management of projects / workload and lead to closure.

  Provide design solutions for custom analytics.

  Work with geographically spread out teams and a flexible working style to be hands on and at times able to drive and help teams deliver.

  REQUIREMENTS AND SKILLS

  Excellent communication skills – written and verbal

  High proficiency in PPT, Excel

  Strong understanding of Marketing in CPG/ Auto/ E commerce industry and statistics.

  Understanding of Marketing Mix solution (MMM)

  Understanding of Statistical techniques- Multivariate regression, Basic statistics

  Attention to detail and the ability to multitask

  4-6 years of relevant experience (knowledge of Nielsen and AAC products, services and data is a plus)

  Graduation or Post Graduation in - Mathematics, Statistics, Economics, Actuarial Sciences, or another relevant numerical discipline

  ABOUT THE TEAM

  The Global Nielsen Media Client Service team wants to empower you to help our clients go from

  insights to action faster. We want to help you perfect the art of data-driven customer service that

  drives clients’ investment in Nielsen. By using innovative technologies, you can now work on activities

  that are driving client impact and minimize time spent responding to routine and manual tasks. In

  other words, we want to increase your strategic capacity and deliver impactful insights to clients.

  ABOUT NIELSEN

  As the arbiter of truth, Nielsen Global Media fuels the media industry with unbiased, reliable data

  about what people watch and listen to. To discover what’s true, we measure across all channels and

  platforms—from podcasts to streaming TV to social media. And when companies and advertisers are

  armed with the truth, they have a deeper understanding of their audiences and can accelerate growth.

  Do you want to move the industry forward with Nielsen? Our people are the driving force. Your

  thoughts, ideas and expertise can propel us forward. Whether you have fresh thinking around

  maximizing a new technology or you see a gap in the market, we are here to listen and take action.

Comments
Welcome to zdrecruit comments! Please keep conversations courteous and on-topic. To fosterproductive and respectful conversations, you may see comments from our Community Managers.
Sign up to post
Sort by
Show More Comments
SIMILAR JOBS
Frontend Technical lead with ReactJs.
Overview Prolifics is seeking for aFrontend Technical lead with ReactJs. to join our Digital Experience Practice Team.The successful candidate will be a highly motivated team player and will have sig
Licensed Practical Nurse (LPN) - Primary & Specialty Care (Pantops)
Responsible for providing direct patient care, ongoing education and reinforcement of care plans, and providing general support in an ambulatory setting under the direction or supervision of the pati
Field Service Mechanic
Description: Heavy equipment mechanic. Will be working on all size construction equipment. Some examples are: forklifts, cranes, backhoes, trailersDisassemble/Reassemble heavy equipment to examine or
Forklift Operator - Part-Time
Forklift Operator - Part-Time Requisition Id: 369093 Business Unit: LTL Location: Laredo, TX, US, 78045 Solutions driven success. XPO is a top ten global provider of transportation services, with a h
Director, Talent Acquisition Japan
Introduction: We thrive because of our people. Their ideas, flair and determination have driven our success; taking us from start-up to a global leader. Attracting and retaining new talent is critica
Senior Network Security Infrastructure Specialist
Senior Network Security Infrastructure Specialist Req ID 17614 Senior Network Security Infrastructure Specialist Who We Are At WSP, we are driven by inspiring future-ready pioneers to innovate. We’re
RN (Full-Time / Part-Time)
PURPOSE OF THIS POSITIONCoordinates total nursing care for patients. Participates inpatient and family teaching and provides leadership by working cooperatively in maintaining standards for professio
Account Manager
Randstad, the world’s leading partner for talent, is investing in an Account Manager for our Randstad Digital specialty. As an Account Manager, you will be responsible for driving new business throug
Director of Health Policy and Strategic Initiatives
The Executive Office of Health and Human Services (EOHHS) seeks an experienced and collaborative Director of Health Policy & Strategic Initiatives to oversee a portfolio of high-priority, inter-d
Assistant Manager
Employer: DRM Arby's Hourly Assistant Manager (45-Hour Work Week) Why should you join the DReaM Team? To be part of a family focused culture that allows you flexibility in your schedule to achieve yo
Copyright 2023-2025 - www.zdrecruit.com All Rights Reserved