Digital Marketing Specialist

　　Come grow with us! Join Denver’s fastest growing television stations. FOX31 | Colorado’s Very Own 2 | Nexstar Digital - - grows small businesses across the front range! Time-tested marketing solutions, data driven results and turnkey execution sets us apart. Our reach unparalleled and our ability to provide pinpoint targeting even better. We align client’s marketing efforts on the platforms where consumer spend most of their time. We make our mark with creative that connects with dynamic and impactful video messaging. The bottom line - our local content connects with our customers anywhere, at any time, on any platform. Join our team of multi-media marketing professionals.

　　We are we:

　　We are Nexstar Media Group, Inc., the largest TV station operator in the country. And we are also a technology company ready to embark upon transformative growth over the next decade. We produce and distribute engaging local and national news, sports and entertainment content across television, streaming and digital platforms, including nearly 300,000 hours of original video content each year. Nexstar owns America’s largest local broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 212 million people. In addition to delivering exceptional content and service to our communities, Nexstar provides premium multiplatform and video-on-demand advertising opportunities at scale for businesses and brands seeking to leverage the strong consumer engagement of our compelling content offering. We are extremely proud of our collection of outstanding television stations, digital businesses, and talented employees nationwide. Within Nexstar Ad Sales, we are excited to transform our division; investing and building for the future while forging a culture that promotes our entrepreneurial spirit, embraces bold thinking, and challenges the conventional way. If you have the curiosity, passion, are inclusive and collaborative, work with us, and let’s continue to make a difference for all our stakeholders our colleagues, our customers, our owners, and the communities in which we operate.

　　The Digital Marketing Specialist will work with our local sales team to help develop effective marketing strategies for local businesses and oversee campaigns to ensure delivery and effectiveness. Additionally, the Multi-Media Marketing Specialist will contact business prospects on behalf of KDVR FOX31 and KWGN Colorado’s Very Own 2 to develop and manage a diverse client list of their own. Other Multi-Media Marketing Specialist responsibilities include but are not limited to building presentations for individual and team accounts, creating and presenting monthly performance reports, and training account executives. The Multi-Media Marketing Specialist will have a strong marketing and sales background and understanding of digital marketing solutions. The Multi-Media Marketing Specialist must understand and explain digital products to both a sales team and clients. Examples includes Search Engine Optimization (SEO), Google Pay-Per-Click (PPC), Streaming TV (CTV / OTT), E-Mail, Display, and Video Placements. Nexstar Digital is a Google Premier Partner, reserved for only 3% of participating companies. We offer an impressive suite of targeted digital products for our advertisers: CTV/OTT, Pre-Roll/Post-Roll, YouTube, Geofencing, SEM, Social, Streaming Audio and more.

　　Prefer the Digital Marketing Specialist will have a minimum of 2 years’ experience in crafting outstanding client solutions developing and executing go-to-market sales strategies and tactics that drive revenue for advertisers. They will develop their own direct accounts and assist sales executives in developing revenue growth for the station using Nexstar’s comprehensive set of content and technologies created with our advertiser’s brand and customers in mind. IAB and Google Certifications a plus.

　　Essential Duties and Responsibilities:

　　Develop and present customized digital advertising solutions

　　Work with other sellers to assist in closing campaigns to increase station revenue

　　Identify and prospect new clients, maintaining a healthy pipeline of potential leads

　　Build and maintain strong, long-lasting client relationships

　　Execute and achieve sales goals

　　Adhere to rate guidelines unless deviation is authorized by Sales Manager

　　Additional duties as necessary

　　Qualifications:

　　A strong track record of meeting or exceeding monthly and quarterly sales targets

　　Marketing and/or equivalent related experience

　　Successful experience in outside sales preferred

　　Knowledge of industry trends and competitive landscape.

　　Understanding of digital marketing strategies and advertising platform

　　Professional appearance and demeanor are essential

　　Excellent communication and negotiation skills.

　　Self-motivated, goal-oriented, and a strong team player.

　　Must have ability to work with minimum supervision and ability to multi-task

　　Must have proven customer service, problem solving and analytical skills

　　Must be detail-oriented

　　A professional telephone manner is essential

　　Must have proficiency in MS Word, Excel, PowerPoint and the Internet

　　Proficiency with CRM software and Microsoft Office Suite

　　Ability to work well under pressure and deadlines

　　Independent judgment is required to plan, prioritize, and organize diversified workload

　　High level of interpersonal skills to handle sensitive and confidential situations

　　Bachelor’s degree in marketing, communications, advertising or equivalent combination of education and work-related experience preferred

　　Minimum 2 year of Sales Experience, preferable in Digital Marketing

　　Current knowledge of digital ad technology, online ad serving, 3rd party research skills such as eMarketer, comScore and Google Analytics

　　IAB and/or Google AdWords Certification a plus

　　Automotive & database digital marketing sales experience is also a plus

　　Proficiency in MS Office products required

　　Must have a valid Driver’s License

　　Experience with DFP / Google Ad Manager, Wide Orbit, Matrix, Strata, Simmons and Rentrak are a plus

　　Fluency in English; with excellent communication skills, both verbal and written

　　Occasional travel required; available to work extended hours if needed

　　Pay Range: $45K base plus commission, $100K plus potential.

　　To Apply : Please visit the Work for Us page at KDVR.com: https://kdvr.com/contact/jobs-at-fox31-denver-kwgn or at the Nexstar Website at: https://nexstar.wd5.myworkdayjobs.com/nexstar to complete the application process. To be considered for this job you must apply online . No Calls

　　* EOE/MINORITIES/FEMALES/VETERANS/DISABLED*

　　KDVR/KWGN is an equal opportunity employer that seeks diversity in our workforce. All qualified candidates are encouraged to apply.

　　KDVR.KWGN values the contribution of its employees. We recognize their efforts by offering a competitive compensation plan and an array of benefits, including medical, dental, vision, life insurance, 401(K), and more. We are committed to a drug and alcohol-free workplace. Any job offer is conditional upon satisfactorily completing a background and DMV check

　　Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across television, streaming and digital platforms, including nearly 300,000 hours of original video content each year. Nexstar owns America’s largest local broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 212 million people. Nexstar’s national television properties include The CW, America’s fifth major broadcast network, NewsNation, America’s fastest-growing national news and entertainment cable network reaching 70 million television homes, popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company’s portfolio of digital assets, including The Hill and BestReviews, are collectively a Top 10 U.S. digital news and information property. In addition to delivering exceptional content and service to our communities, Nexstar provides premium multiplatform and video-on-demand advertising opportunities at scale for businesses and brands seeking to leverage the strong consumer engagement of our compelling content offering. For more information, please visit Nexstar.tv.

　　EEO Statement: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.