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Data Scientist - Global Business Product Marketing
Data Scientist - Global Business Product Marketing-June 2024
Austin
Jun 30, 2025
ABOUT META
We’re building a team as diverse as the communities and billions of people we serve every day. Our teammates don’t need to conform here. Lived experiences are an asset, and we value your unique perspe
10,000+ employees
Social Media, Technology
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About Data Scientist - Global Business Product Marketing

  Summary:

  Global Business Product Marketing (GBPM) contributes directly to Meta's mission by connecting advertisers and businesses with their customers and helping them grow through a variety of advertising solutions. We succeed when we help our customers grow their business.The GBPM team is searching for a Data Scientist. The Data Scientist will run experiments and build models to provide insight into our customer base, identify opportunities, and measure the impact of our marketing strategy and tactics. Ideal candidates love breaking down problems, building solutions, delivering actionable and data-driven insights, and working in a fast-paced, dynamic environment.

  Required Skills:

  Data Scientist - Global Business Product Marketing Responsibilities:

  Take advantage of massive amounts of structured data to understand how our customers interact with our product and service offerings

  Proactively identify opportunities to improve the experience of businesses on the Meta family of apps

  Lead the measurement, analysis, and interpretation of results from data requirement gathering, to modeling, and recommendations

  Partner with cross-functional teams to identify new opportunities requiring the use of modern analytical and modeling techniques

  Design and execute experiments (e.g., A/B testing, multi-armed bandit)

  Communicate insights and recommendations to business leads and influence strategic decision-making

  Minimum Qualifications:

  Minimum Qualifications:

  5+ years of experience in a data science capacity in a business strategy, marketing, finance, engineering, or analytics organization

  5+ Experience with data querying and manipulation using SQL, Python, or R Experience with experimental design

  Experience with data analysis and statistical modeling using the R or Python ecosystems, with packages such as pandas, Statsmodels, Scikit-learn, Tidyverse (dplyr, ggplot2, etc.)

  Experience with stake holder communication and presentation skills

  Bachelor's degree in Computer Science, Computer Engineering, relevant technical field, or equivalent practical experience.

  Preferred Qualifications:

  Preferred Qualifications:

  An MBA or Master’s or Doctorate degree in a quantitative discipline like Math, Statistics, Economics, Computer Science, Physics, Engineering, Operations Research

  Self-starter, comfortable with ambiguity, experience initiating and driving projects with minimal oversight and guidance

  Proven track record of leveraging data to deliver business value and present data-driven insights to business audiences

  Experience developing data pipelines via SQL and Python-based ETL framework

  Experience with or in online marketing and advertising data analysis

  Comfortable using version control tools such as git or mercurial

  Experience building cross functional relationships across a variety of functions to launch projects to drive business value

  Experience communicating with and influencing technical and non-technical audiences (engineers, data scientists, program managers, marketers)

  Experience shipping code into production

  Experience working with or in support of diverse communities

  Public Compensation:

  $134,000/year to $204,000/year + bonus + equity + benefits

  Industry: Internet

  Equal Opportunity:

  Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

  Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at [email protected].

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