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Video Content Strategist, AppleCare Digital
Video Content Strategist, AppleCare Digital-July 2024
Cupertino
Jul 1, 2025
About Video Content Strategist, AppleCare Digital

  Summary

  Posted: Dec 7, 2023

  Weekly Hours: 40

  Role Number:200525799

  Imagine what you could do here. At Apple, new ideas have a way of becoming extraordinary products, services, and customer experiences very quickly. Bring passion and dedication to your job and there's no telling what you could accomplish. The people here at Apple don't just craft products - they build the kind of wonder that's revolutionized entire industries. It's the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. Join Apple, and help us leave the world better than we found it. AppleCare Digital creates alluring digital content and experiences to help people get the most out of their Apple products. We make it easy for everyone to learn about, use and maintain all of their Apple software and hardware. We're looking for an experienced Content Strategist to lead our cross channel video strategy within AppleCare Digital. In this role, you'll ideate and drive engaging support-focused video content on Apple's social media and on-domain channels. You'll partner closely with product and channel stakeholders to ensure that video topics are timely, relevant, and prioritized to meet customer needs and AppleCare Digital goals. The ideal candidate has a strong attention to detail, is organized and self motivated, and can prioritize multiple projects on tight a timeline. You can influence without control, speak clearly to a content strategy, and advocate while maintaining positive relationships. You're passionate about Apple, our customers, and offering a best in class support experience.

  Key Qualifications

  Key Qualifications

  Minimum of 5+ years experience working in digital content creation and/or management Deep understanding of all social platforms, limitations, and social media best practices Ability to deliver new content ideas based on data, platform trends and new opportunities Navigate the creative process and lead group content development sessions Knowledge of evolving technologies and the impact on content Ability to thrive in high pressure environments and adapt to ever-changing deadlines. Experience influencing stakeholders and driving consensus

  Description

  Description

  In this role, you'll ideate and lead video and static content strategy for @AppleSupport social handles and on-domain content. You'll partner closely with product and channel stakeholders to ensure that video topics are timely, relevant, and prioritized to meet customer needs and AppleCare Digital goals. Additional responsibilities will include the following: Analyze key metrics to make decisions and drive future content platform requirements and processes. Connect with high-level stakeholders across Apple - including Product Marketing, Public Relations, Engineering, and Legal - to develop content, navigate feedback, and drive the strategy of both the content platforms and the Apple products represented. Partner with your teammates and other AppleCare partners to build roadmaps and requirements for tool and system development. Own content publishing, editorial calendars, and video libraries for social and on-domain platforms. You have strong attention to detail, are organized and self motivated, and can prioritize multiple projects on tight a timeline. You can influence without control, speak clearly to a content strategy, and advocate while maintaining positive relationships. You're passionate about Apple, our customers, and offering a best in class support experience.

  Education & Experience

  Education & Experience

  Bachelors Degree or equivalent work experience required, Masters Preferred

  Additional Requirements

  Additional Requirements

  Pay & Benefits

  Pay & Benefits

  At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $110,700 and $212,600, and your base pay will depend on your skills, qualifications, experience, and location.

  Apple employees also have the opportunity to become an Apple shareholder through participation in Apple's discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple's Employee Stock Purchase Plan. You'll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses - including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits.

  Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.

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