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Trust & Safety Communications Manager, Advertising & E-Commerce
Trust & Safety Communications Manager, Advertising & E-Commerce-November 2024
New York
Nov 4, 2025
ABOUT TIKTOK
As the leading destination for short-form mobile video, TikTok’s mission is to inspire creativity and bring joy.
5,001 - 10,000 employees
Social Media, Technology
VIEW COMPANY PROFILE >>
About Trust & Safety Communications Manager, Advertising & E-Commerce

  Responsibilities

  TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.

  Why Join Us:

  Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day. To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At TikTok, we create together and grow together. Join us.

  About the Team:

  The Global Communications team at TikTok is responsible for all external communications related to the company. We're looking for a strategic communications professional to help us build trust across our content, ad, and commerce policies, products, and safety processes. You'll join our global trust and safety communications team to develop and implement a range of initiatives which demonstrate our commitment to safe, inclusive, and age-appropriate content experiences. We're looking for someone to operate at the intersection of digital advertising, e-commerce, and trust and safety and collaborate with our Trust and Safety, Advertising, E-Commerce, Product, Public Policy, Creator, and Legal teams across a range of topics, products, policies, partnerships, and issues. You should have a proven ability to easily distill and communicate complex issues for a wide range of audiences, and create clear, crisp messaging frameworks, talking points, and other assets that bring our story to life. The ideal candidate has excellent media judgement, the ability to analyze opportunities and risks associated with media inquiries, and the strategic judgment to respond accordingly. You're good at connecting the dots and seeing the bigger picture. You work well under pressure, thrive in an entrepreneurial environment, and you're able to respond to and collaborate on a range of situations with empathy and a people-first mindset.

  Responsibilities:

  - Develops global communications initiatives to build trust in our content, ad, and e-commerce policies and products.

  - Supports and advances TikTok's trust and safety narrative on regulated and commercial goods, advertising, and e-commerce, including the creation of messaging docs, blog posts, speaking materials, white papers, pitches, statements, talking points, and other materials.

  - Empower market PR teams to consistently and accurately build trust in TikTok's policies, products, and processes.

  - Provide ongoing counsel to a range of trust and safety issues related to advertising, e-commerce, and regulated and commercial goods policies and products.

  - Work collaboratively with Trust and Safety, Advertising, E-Commerce, Product, Legal, Public Policy, Creator, and other teams to provide communications counsel and support.

  - Support spokespeople in preparation for media interviews, presentations, and other speaking engagements.

  - Provide ongoing product and policy risk review and counsel.

  Qualifications

  - 10+ years of communications experience

  - Excellent strategic, analytical, and verbal communication skills

  - Experience working on trust and safety issues

  - Experience working at a global UGC or commerce platform preferred

  - A self-starter who is motivated, takes initiative, and works well in a fast-paced environment

  - Strong crisis comms experience preferred

  TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

  TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at [email protected].

  Job Information

  [For Pay Transparency] Compensation Description (annually)

  The base salary range for this position in the selected city is $98560 - $190000 annually.

  Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

  Our company benefits are designed to convey company culture and values, to create an efficient and inspiring work environment, and to support our employees to give their best in both work and life. We offer the following benefits to eligible employees:

  We cover 100% premium coverage for employee medical insurance, approximately 75% premium coverage for dependents and offer a Health Savings Account(HSA) with a company match. As well as Dental, Vision, Short/Long term Disability, Basic Life, Voluntary Life and AD&D insurance plans. In addition to Flexible Spending Account(FSA) Options like Health Care, Limited Purpose and Dependent Care.

  Our time off and leave plans are: 10 paid holidays per year plus 17 days of Paid Personal Time Off (PPTO) (prorated upon hire and increased by tenure) and 10 paid sick days per year as well as 12 weeks of paid Parental leave and 8 weeks of paid Supplemental Disability.

  We also provide generous benefits like mental and emotional health benefits through our EAP and Lyra. A 401K company match, gym and cellphone service reimbursements. The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

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