Home
/
Comprehensive
/
Trade Marketing Manager, Offline
Trade Marketing Manager, Offline-July 2024
Shanghai
Jul 23, 2026
About Trade Marketing Manager, Offline

In this role, you have the opportunity to

Build a high growth business that will help improve the lives of millions of people in China, while advancing Philips digital transformation journey as a global leader in Health Technology.

You are responsible for

Initiate offline trade marketing strategy plan and translate into granular action plan.

Drive retail sellout growth and market share growth: work closely with category marketing manager to drive category growth in retail which secure category sellout and market share target.

Market analysis: close monitor the markets dynamic and capture opportunities through the analysis of market, competition and sell out.

Shopper insight understanding shape the consumer decision journey based on deep understanding of consumer insight and shopping behavior.

Plan development and execution: come up with and implement channelized retail activation plan including Portfolio Merchandising, POSM, Promotion, Activation

Evaluation and learning: campaign result tracking and evaluation which drive consistent improvement

New product launch: work together with category MM to assure the successful new product launch in retail.

Budget Management

maximize the ROI within agreed budget scope

AP/Margin allocation and tracking

Achieve retail operation excellence. Initiate nationwide activation by product category.

Other cross category marketing activities support on project base

You are a part of

You will report to national offline senior trade marketing manager and collaborate with many other teams including Sales, Brand Marketing, Finance etc.,

To succeed in this role, you should have the following skills and experience

5+ years’ experience in marketing activities in a multi-national consumer goods company.

Strong communication skills and presentation capabilities

social marketing content competence.

Ability to interface effectively with other resources

Good English command

Results oriented, Self-motivated and could work under pressure and dynamic circumstance

In return, we offer you

A path towards your most rewarding career. Philips is growing its marketing capability enterprise wide. Succeeding in this market-based role in a complex environment will open many doors for your long-term career, in other areas in Philips or otherwise. We also believe that we are at our best as a company when you are at yours as a person. Thus, we offer competitive health benefits, a flexible work schedule and access to local well-being focused activities.

A professional but fun workplace, A healthy work-life balance environment.

An energetic, genuine, inventive, supportive and dynamic team atmosphere.

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum. Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways. Learn more by watching this video.

To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page on our career website, where you can read stories from our employee blog. Once there, you can also learn about our recruitment process, or find answers to some of the frequently asked questions.

Comments
Welcome to zdrecruit comments! Please keep conversations courteous and on-topic. To fosterproductive and respectful conversations, you may see comments from our Community Managers.
Sign up to post
Sort by
Show More Comments
SIMILAR JOBS
Customer Service Associate
Job Description: Models and delivers a distinctive and delightful customer experience. Registers sales on assigned cash register, provides customers with courteous, fair, friendly, and efficient chec
Security Officer
Allied Universal®, North America’s leading security and facility services company, provides rewarding careers that give you a sense of purpose. While working in a dynamic, diverse and inclusive workp
School Bus Driver
School Bus Driver Location352 Concord Rd Sudbury, Massachusetts 01776 USPhone NumberCategoriesDriversReq IDJR367 School Bus Driver (Open) First for a reasonFirst Student is the largest school transpo
Retail Cashier Part Time
Req ID: 431465 Address: 7791 NW 47th Ave Ocala, FL, 34482 Benefits: * Paid Time Off * Flexible Scheduling * 401(k) – 100% Match up to 5% * Medical/Dental/Vision Insurance after 30 days * Competitive
Special Education Teacher - Fortville, IN $45 Hourly
Special Education Teacher –Fortville, IN $45 Hourly Hours: 35 Location:Fortville, IN Start Date: asap $45 Hourly 23/24 school year, 6thgrade Requirements:IN SPED License The Special Education Teacher
TSSCI Cyber Network Defense Analyst
Job Description An employer is looking for a TSSCI Cyber Countermeasures Analyst to sit at Fort Meade. This person is going to be responsible for being the subject matter expert of a specific system
Cleaner
Overview Position Summary Details The Cleaner position provides the cleaning and upkeep of an assigned area. Essential Functions Cleans and maintains buildings/facilities. Performs heavy cleaning dut
Store Associate
Bring your heart to CVS Health. Every one of us at CVS Health shares a single, clear purpose: Bringing our heart to every moment of your health. This purpose guides our commitment to deliver enhanced
Senior Member of Technical Staff
Job Description Cloud Engineering Infrastructure Development - Virtual Machine Control Plane At Oracle Cloud Infrastructure (OCI), we build the future of the cloud for Enterprises as a diverse team o
Merchandiser Stocker
Job Overview Merchandiser for Greater Moon Township, PA The Merchandiser is responsible for providing high-quality merchandising support for Keurig Dr Pepper brands like 7UP, Snapple, Core, Bai and o
Copyright 2023-2026 - www.zdrecruit.com All Rights Reserved