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Sr. Product Marketing Manager
Sr. Product Marketing Manager-March 2024
San Jose
Mar 29, 2026
About Sr. Product Marketing Manager

  At Cadence, we hire and develop leaders and innovators who want to make an impact on the world of technology.

  At Cadence, we hire and develop leaders and innovators who want to make an impact on the world of technology. Cadence IP Group is looking for a highly motivated Sr. Product Marketing Manager for its USB PHY and Controller IP portfolio. The ideal candidate will have prior successful design experience in USB and other consumer protocols and have worked in a product management/product marketing role.

  JOB DESCRIPTION

  Responsibilities:

  Drive USB IP/products roadmap and definition based on market research, competitive analysis, market segmentation, and SWOT analysis.

  Define and execute a competitive marketing strategy for USB IP products by understanding customer roadmaps and industry requirements.

  Work with sales, engineering, program management and application engineering to drive product success at various customers.

  Develop marketing requirements and work with engineering teams to define a product portfolio.

  Lead development of technical marketing and sales collateral

  Author and produce competitive sales tools in the form of presentations and briefs.

  Communicate and evangelize products at industry events and on social media.

  Ability to develop or recognize creative solutions to opportunities and problems.

  Qualifications

  Bachelor’s degree in Electrical or Computer Engineering or Computer Science

  5+ years of experience in hardware of IP design with emphasis on USB interfaces

  Demonstrate aptitude to quickly comprehend complex hardware and software solutions

  3+ years of experience a product marketing organization

  Additional Preferred Qualifications

  MBA (Masters in Business Administration) or MS in a technical field with solid business aptitude is desired but not a hard requirement

  Understanding of consumer and automotive and applications

  Integration of USB IP in SoC and board/package interactions

  Participation in USB-IF

  Knowledge of the USB certification program

  Experience in one or more of the following (in addition to knowledge of USB) is highly desired: Thunderbolt™, DisplayPort, HDMI, MIPI

  Proven ability to collaborate with cross-functional teams.

  Excellent written and verbal communication skills

  Past employment in a customer-facing role

  The annual salary range for California is $147,000 to $273,000. You may also be eligible to receive incentive compensation: bonus, equity, and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the salary range is a guideline and compensation may vary based on factors such as qualifications, skill level, competencies and work location. Our benefits programs include: paid vacation and paid holidays, 401(k) plan with employer match, employee stock purchase plan, a variety of medical, dental and vision plan options, and more.

  We’re doing work that matters. Help us solve what others can’t.

  Additional Jobs (https://cadence.wd1.myworkdayjobs.com/addl_jobs)

  Cadence plays a critical role in creating the technologies that modern life depends on. We are a global electronic design automation company, providing software, hardware, and intellectual property to design advanced semiconductor chips that enable our customers create revolutionary products and experiences.

  Thanks to the outstanding caliber of the Cadence team and the empowering culture that we have cultivated for over 25 years, Cadence continues to be recognized by Fortune Magazine as one of the 100 Best Companies to Work For. 
Our shared passion for solving the world’s toughest technical challenges, our dedication to pushing the limits of the industry, and our drive to do meaningful work differentiates the people of Cadence.

  Cadence is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, basis of disability, or any other protected class.

  Cadence is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, basis of disability, or any other protected class.

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