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Social Media Manager
Social Media Manager-March 2024
Columbia
Mar 30, 2026
About Social Media Manager

Description

We are looking for a seasoned Social Media Manager to join our growing team. The ideal candidate has at least five years of experience with a good track record in managing diverse social media campaigns. You should have gained this relevant work experience, ideally within an agency environment. This role requires a degree in communications, marketing or any related field.

Responsibilities:

Formulate comprehensive social media strategies for government entities and state agencies.

Manage multiple social media accounts across different platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn.

Collaboratively work with the account team to generate innovative ideas and develop integrated social media concepts that align with our brand’s goals, aimed towards our target audience.

Regularly draft and schedule engaging organic social copy that aligns with our clients' messages and values.

Monitor the performance of various social media initiatives and report on the key metrics.

Stay updated with the latest trends and best practices in social media and digital marketing.

Facilitate scalable growth through data analysis, customer segmentation, A/B testing and the use of CRM.

Efficiently handle social media crises or negative feedback, preserving brand reputation.

Requirements

Qualifications:

Bachelor’s degree in marketing, communications, or a related field.

A minimum of five years of experience as a Social Media Manager or similar role, with a special preference for candidates with previous agency experience.

Experience with drafting organic social copy for government entities or state agencies.

Proficiency in major social media platforms and management tools.

Strong understanding of social media metrics; able to interpret the results and take action to increase effectiveness of social media campaigns.

Superb multitasking abilities and the capacity to manage several projects simultaneously within strict timelines.

Have an excellent grasp of English, with strong written and verbal communication skills.

Demonstrate understanding of the latest social media trends and best practices.

If you are an innovative, creative, and strategic Social Media Manager looking for a significant role in a dynamic environment, we would like to hear from you.

Innovation starts with people.®

Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.

All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

© 2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking “Apply Now,” you’re agreeing to Robert Half’s Terms of Use .

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