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Senior Technical Product & Solutions Marketing Manager
Senior Technical Product & Solutions Marketing Manager-March 2024
Austin
Mar 29, 2026
About Senior Technical Product & Solutions Marketing Manager

  At ServiceNow, our technology makes the world work for everyone, and our people make it possible. We move fast because the world can’t wait, and we innovate in ways no one else can for our customers and communities. By joining ServiceNow, you are part of an ambitious team of change makers who have a restless curiosity and a drive for ingenuity. We know that your best work happens when you live your best life and share your unique talents, so we do everything we can to make that possible. We dream big together, supporting each other to make our individual and collective dreams come true. The future is ours, and it starts with you.

  With more than 7,700+ customers, we serve approximately 85% of the Fortune 500®, and we're proud to be one of FORTUNE 100 Best Companies to Work For® and World's Most Admired Companies™.

  Learn more on Life at Now blog (https://blogs.servicenow.com/category/life-at-now.html) and hear from our employees (https://www.youtube.com/playlist?list=PLtPPHGXv_JpmhypERyQKm5zO2Wd65QinB) about their experiences working at ServiceNow.

  Unsure if you meet all the qualifications of a job description but are deeply excited about the role? We still encourage you to apply! At ServiceNow, we are committed to creating an inclusive environment where all voices are heard, valued, and respected. We welcome all candidates, including individuals from non-traditional, varied backgrounds, that might not come from a typical path connected to this role. We believe skills and experience are transferrable, and the desire to dream big makes for great candidates.

  What you get to do in this role:

  Help build a world-class technical product marketing function by delivering technical marketing content for ServiceNow’s App Engine Workflow solutions

  Assist in the development of Now Platform App Engine implementation methodologies to meet partner and customer stakeholder needs

  Define and execute technical product marketing deliverables including but not limited to technical marketing collateral, videos, demos, sales enablement trainings, presentations, sales tools, marketing events and campaigns

  Work with appropriate teams to create content to help internal, partner, and customer ecosystems understand the business applications of Now Platform App Engine

  Develop cool and compelling killer content, including short videos, blogs, webinars and field enablement programs, all aligned to the core value proposition and messaging for ServiceNow’s App Engine Workflow solution offerings

  Lead technical product marketing programs and manage the cross-functional implementation of the plan such that sales teams, field marketing and partner organizations are properly informed about all technical and thought leadership content

  Partner with product management, product line sales, solution consulting, and product marketing to achieve a shared understanding of ServiceNow’s App Engine Workflow markets and desired product direction for ServiceNow

  Present technical marketing content to internal and external audiences, including ServiceNow’s Knowledge Conference and industry tradeshows

  Engage customers, partners and analysts in online communities and social media, leveraging your technical marketing and thought leadership content

  To be successful in this role you have:

  12+ years of experience in technical product marketing, sales engineering, product management, solution consulting or solution architecture delivering complex software solutions to market.

  Strong background in no/low-code development platforms

  Proven technical and marketing skills, including the ability to customize solutions, facilitate product demonstrations and effectively communicate ServiceNow value propositions and key differentiators

  Ability to quickly understand new technology through instruction and self-training

  Strong people development skills, including coaching and mentoring for technical roles

  Executive level presence and experience presenting to executive-level audiences

  Fluency in third party integrations using web services, JDBC, and file-based parsers

  Functional comprehension of SQL and database concepts

  Fluency in JavaScript, HTML and libraries/frameworks such AngularJS and Bootstrap

  Experience with Elastic cloud, (Big Data, IoT and other emerging technologies a plus

  Hands-on Experience with the ServiceNow Platform

  Familiarity with ServiceNow’s Flow Designer and how this is leveraged to build automated workflows

  Strong technical experience across solutions and industry vertices.

  Demonstrated ability to learn new technologies such as Camtasia, ScreenFlow or DemoEasel

  Very strong written and oral communication skills, excellent storyteller and narrative creator

  Exceptional people skills to interact with executives, colleagues, cross-functional teams, partners, and customers

  Strong written and verbal communication skills

  Up to 20% travel

  JV20

  For positions in the Bay Area, we offer a base pay of $155,600 - $272,400, plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs (subject to eligibility requirements). Compensation is based on the geographic location in which the role is located, and is subject to change based on work location.

  ServiceNow is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status or any other category protected by law.

  At ServiceNow, we lead with flexibility and trust in our distributed world of work. Click here (https://www.servicenow.com/content/dam/servicenow-assets/public/en-us/doc-type/other-document/careers/new-world-of-work-personas.pdf) to learn about our work personas: flexible, remote and required-in-office.

  If you require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact us at [email protected] for assistance.

  For positions requiring access to technical data subject to export control regulations, including Export Administration Regulations (EAR), ServiceNow may have to obtain export licensing approval from the U.S. Government for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by the U.S. Government.

  Please Note: Fraudulent job postings/job scams are increasingly common. Click here (https://www.servicenow.com/fraudulent-job-scams.html) to learn what to watch out for and how to protect yourself. All genuine ServiceNow job postings can be found through the ServiceNow Careers site (https://www.servicenow.com/careers.html) .

  From Fortune. © 2022 Fortune Media IP Limited All rights reserved. Used under license.

  Fortune and Fortune Media IP Limited are not affiliated with, and do not endorse products or services of, ServiceNow.

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