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Senior Manager, WeChat Operations, China Digital Growth
Senior Manager, WeChat Operations, China Digital Growth-March 2024
Shanghai
Mar 5, 2026
About Senior Manager, WeChat Operations, China Digital Growth

  Job Number 24007514

  Job Category Sales & Marketing

  Location Shanghai Operations, 9/F Tower B One ITC, Shanghai, Shanghai, China

  Schedule Full-Time

  Located Remotely? N

  Relocation? N

  Position Type Management

  JOB SUMMARY

  Reporting to the Director, WeChat Operations, China Digital Growth, this role will contribute to our focus on driving commercial growth of WeChat. The Senior Manager, WeChat Operations, China Digital Growth will work with Greater China Consumer Operations teams, Operations Teams, Finance and HR, Planning & Services teams to develop and execute strategic initiatives aimed at maximizing WeChat's commercial potential.

  The Senior Manager, WeChat Operations, China Digital Growth is responsible for:

  Provide critical thinking and structured problem-solving capabilities to cross-functional teams.

  Engage key stakeholders to identify, plan, and execute projects supporting WeChat's commercial growth.

  Design, develop, and lead the execution of strategic planning efforts for the commercial growth of WeChat.

  Lead associates, cross-functional teams, and external partners in implementing the WeChat commercial growth roadmap.

  Provide end-to-end project management, effective communication, and analytical support for various programs.

  Success in this role requires strong organizational skills, strategic thinking, and the ability to manage multiple complex project and priorities concurrently. This position will work closely with other departments within Marriott’s Greater China team as well as with senior leadership in the field.

  CANDIDATE PROFILE

  Education and Experience

  4-year degree from an accredited university in Business Administration, Hotel and Restaurant Management, or related major

  3+ years of relevant professional experience, demonstrating progressive career growth and a pattern of exceptional performance.

  OR

  5+ years of relevant professional experience, demonstrating progressive career growth and a pattern of exceptional performance.Attributes, Skills & Experience Preferred

  Prior consulting or project management experiences would be advantageous.

  Prior experience leading the planning and execution of strategic projects and initiatives in the Sales, Rev. Mgt., Marketing & Digital area (Commercial growth on WeChat, Douyin etc. are preferred)

  Strategic Thinking: Strong at analysis, creative brainstorming, design, end-user/customer segmentation and mapping in order to support solution-focused problem solving to critical business challenges.

  Change and Ambiguity : Able to support the organization and team in working through unclear situations, challenges and opportunities through strong situation analysis and framing, rapid stakeholder assessments, critical decision making, solution brainstorming, and making data-driven way forward recommendations.

  Advanced Facilitation & Communication Skills : Support the design, development, and delivery of complex stakeholder experiences, using creativity, and strong communication skills, to deliver powerful, results-oriented meetings and workshops.

  CORE WORK ACTIVITIES

  Project and Strategy Leadership

  Leads cross-functional teams comprised of discipline experts from other Consumer Operations departments & Operations, HR, Finance, and Greater China Leadership to:

  Plan and implement initiatives for the growth of China Digital Channels, focusing on WeChat, with minimal oversight.

  Provides project management, analytical and communication support for cross-functional projects.

  Creates and delivers periodic and on-going presentations on findings and opportunities for senior management and other key stakeholders.

  Manages the implementation of program initiatives by gathering stakeholder information, producing program updates in a timely manner, and ensuring delivery deadlines are met.

  Actively engages internal partners (e.g., Revenue Management, Marketing, Operations) to prepare content for materials as needed for deployment of Digital Growth initiatives.

  Strategy Execution

  Acts as a project leader and day-to-day project decision maker with the following responsibilities:

  Holds accountability for the results of the project.

  Provides content guidance to the project, including business strategy development and implementation, measurement and long-term sustainment of project objectives.

  Participate in review cycles at key milestones & provide go/no-go decision.

  Actively participates in strategy development sessions and contributes to strategy development and project planning.

  Develops and drives the implementation plan, ensuring appropriate stakeholder input and engagement, senior sponsorship, and resourcing.

  Establishes key milestones and approval roles, ensuring timely delivery against milestones.

  Delivers program Key Performance Indicator metrics to measure performance and goal tracking.

  Partners with hotel stakeholders to capture feedback, resolve issues, and facilitate cross group discussions to drive business strategy and/or technical solutions.

  Ensures strategy initiatives, priorities, and operations are represented and advocated for, to all accountable resources to achieve goals and objectives.

  Facilitates continent alignment of project goals and objectives, driving prelaunch planning activities utilizing cross discipline, scalable processes, and communication channels.

  Additional Responsibilities

  Communicates with supervisors and coworkers by telephone, in written form, email, or in person in a timely manner.

  Demonstrates self-confidence, energy and enthusiasm.

  Informs and/or updates leaders on relevant information in a timely manner.

  Manages time effectively and conducts activities in an organized manner.

  Presents ideas, expectations and information in a concise, organized manner.

  Uses problem solving methodology for decision making and follow up.

  Performs other reasonable duties as assigned by manager.

  Fluent in both Mandarin and English speaking and writing.

  LEADERSHIP COMPETENCIES

  Create Belonging -Build relationships by promoting an environment of collaboration, trust, respect, opportunity, and inclusion.

  Monitors partner/customer satisfaction; anticipates and responds to feedback.

  Uses effective communication strategies to build and maintain relationships.

  Seeks out differences in perspective and creates a friendly and welcoming environment.

  Maintains awareness of evolving partner/customer and associate needs.

  Develop Others -Develop diverse, inclusive, and high-performing talent and teams.

  Models and coaches team on scope of decision-making authority and ensures clear leadership accountabilities are in place.

  Reinforces an environment that supports feedback and ongoing development by communicating and modeling clear performance standards.

  Brings together the appropriate mix of associate knowledge and skills by leveraging professional networks to attract top talent, supporting recruitment and on-boarding efforts, and coaching others on effective hiring decisions.

  Promotes inclusion and engagement; identifies and reports concerns related to equity and fair treatment, giving all associates the opportunity to achieve their full potential.

  Lead Change -Courageously lead change, innovation, inspire others through optimism, and adapt to changing business needs.

  Models courage, flexibility, and optimism when managing multiple demands or changing priorities, communicates need for change, how it impacts work, provides resources and coaching, and adjusts team priorities as needed.

  Determines how change impacts stakeholders and communicates concerns to leadership.

  Makes complex decisions by collaborating with others, seeking and sharing information with others, identifying and evaluating alternatives, and involving and gaining support from key stakeholders.

  Learn & Excel -Apply professional expertise while seeking out and integrating diverse perspectives and learning opportunities.

  Sets career goals and identifies development areas for self and others; uses resources and challenging assignments to help achieve goals and develop self and others.

  Gathers, shares, and uses information about industry and discipline trends, competitors, and best practices.

  Maintains advanced technical knowledge and skills to model and coach others on completing complex technical assignments, solves advanced technical issues, and identifies and communicates innovative technical approaches for improving processes or business functioning.

  Deliver Results -Set ambitious goals, create alignment, and drive execution.

  Creates an environment that encourages accountability, high standards, innovation, and has clear performance expectations.

  Sets and tracks goal progress for self and others, communicates key milestones and deadlines, breaks down barriers to accomplishing work and goals, and ensures timely completion of work.

  Manages team workload by delegating assignments appropriately, prioritizing group activities based on importance, urgency, and impact to goals, as well as ensuring team members have the equipment, materials, and other resources needed to accomplish their work.

  Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law.

  Marriott International is the world’s largest hotel company, with more brands, more hotels and more opportunities for associates to grow and succeed. Be where you can do your best work,​ begin your purpose, belong to an amazing global​ team, and become the best version of you.

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