Home
/
Comprehensive
/
Senior Manager, Strategic Marketing - Hybrid
Senior Manager, Strategic Marketing - Hybrid-March 2024
Wellesley
Mar 16, 2026
ABOUT CVS HEALTH
CVS Health is a healthcare innovation company. Together, we are helping people on their path to better health.
10,000+ employees
Healthcare
VIEW COMPANY PROFILE >>
About Senior Manager, Strategic Marketing - Hybrid

  Bring your heart to CVS Health. Every one of us at CVS Health shares a single, clear purpose: Bringing our heart to every moment of your health. This purpose guides our commitment to deliver enhanced human-centric health care for a rapidly changing world. Anchored in our brand — with heart at its center — our purpose sends a personal message that how we deliver our services is just as important as what we deliver. Our Heart At Work Behaviors™ support this purpose. We want everyone who works at CVS Health to feel empowered by the role they play in transforming our culture and accelerating our ability to innovate and deliver solutions to make health care more personal, convenient and affordable.

  Position Summary

  Join a growing, consumer-obsessed marketing team to help deliver a simple, engaging and digital-first member experience for Aetna’s Individual & Family Plan business unit. This new role on the team will lead efforts to integrate the IFP member experience across CVS assets including MinuteClinic, Signify Health and Oak Street. In addition, you will partner with the IFP product and PMO teams to bring new innovative value offerings to life for our members. You will explore and size opportunities, develop strategies and lead initiatives to support a best-in-class member experience. Collaborate across marketing teams and other functions to identify unique integration opportunities. Institute a creative mindset across the team bringing new ideas to the table and support integration into member marketing plans.

  Lead the development of strategic recommendations and programs/campaigns to drive results in targeted markets, businesses, or consumer segments.

  Lead cross-functional efforts to drive increased member engagement and loyalty. Deliver targeted, multi-channel campaigns with support of creative agency

  Lead marketing launch of select new, innovative products and integration into member outreach plan

  Lead partner marketing efforts on behalf of the member communications team

  Deliver marketing optimizations and results of newly implemented programs

  Provide support and recommendations for future market disruptors and opportunities to create value for our members

  Required Qualifications7+ years experience in marketing or related field

  Ability to work onsite 3 days a week in one of our hub locationsExperience integrating into existing business areas to develop respected partnerships

  Preferred Qualifications

  Partner marketing experience a plus

  Experience with bringing new ideas to the forefront and bringing to life

  Experience working in highly regulated industry a plus/ Healthcare marketing experience a plus

  Excellent attention to detail.

  Proven ability to work in fast paced environment

  Education Bachelor's degree or equivalent experience

  Pay Range

  The typical pay range for this role is:

  $79,200.00 - $174,200.00

  This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above. This position also includes an award target in the company’s equity award program. In addition to your compensation, enjoy the rewards of an organization that puts our heart into caring for our colleagues and our communities. The Company offers a full range of medical, dental, and vision benefits. Eligible employees may enroll in the Company’s 401(k) retirement savings plan, and an Employee Stock Purchase Plan is also available for eligible employees. The Company provides a fully-paid term life insurance plan to eligible employees, and short-term and long term disability benefits. CVS Health also offers numerous well-being programs, education assistance, free development courses, a CVS store discount, and discount programs with participating partners. As for time off, Company employees enjoy Paid Time Off (“PTO”) or vacation pay, as well as paid holidays throughout the calendar year. Number of paid holidays, sick time and other time off are provided consistent with relevant state law and Company policies. For more detailed information on available benefits, please visit jobs.CVSHealth.com/benefits

  CVS Health requires certain colleagues to be fully vaccinated against COVID-19 (including any booster shots if required), where allowable under the law, unless they are approved for a reasonable accommodation based on disability, medical condition, religious belief, or other legally recognized reasons that prevents them from being vaccinated.

  You are required to have received at least one COVID-19 shot prior to your first day of employment and to provide proof of your vaccination status or apply for a reasonable accommodation within the first 10 days of your employment. Please note that in some states and roles, you may be required to provide proof of full vaccination or an approved reasonable accommodation before you can begin to actively work.

  CVS Health is committed to recruiting, hiring, developing, advancing, and retaining individuals with disabilities. As such, we strive to provide equal access to the benefits and privileges of employment, including the provision of a reasonable accommodation to perform essential job functions. CVS Health can provide a request for a reasonable accommodation, including a qualified interpreter, written information in other formats, translation or other services through [email protected] If you have a speech or hearing disability, please call 7-1-1 to utilize Telecommunications Relay Services (TRS). We will make every effort to respond to your request within 48 business hours and do everything we can to work towards a solution.

Comments
Welcome to zdrecruit comments! Please keep conversations courteous and on-topic. To fosterproductive and respectful conversations, you may see comments from our Community Managers.
Sign up to post
Sort by
Show More Comments
SIMILAR JOBS
Plumber
Now hiring a Plumber for a large commercial facility near Danville, PA. The idea candidate will: maintain and repair air, vacuum and piped gas lines and equipment including pumps, tanks and dryers. w
Domain Data Architect
Job Description Join Intel’s Supply Chain team as a Domain Data Architect! The Domain Data Architect leads and drives data and analytics architecture as the designated subject matter expert, provides
Sr. Specialist, Talent Acquisition
This will be a HYBRID role based out of the Banfield Pet Hospital headquarters in Vancouver, WA. Salary Range: $75,029 - $103,165 (DOE) Summary and Qualifications: The primary purpose and function of
Product Manager
What You’ll Do This role requires a candidate with strong product management, technical, and analytical skills using data-driven approach(es) and a passion for driving business results. This role wil
Truck Driver on-the-job CDL Training
Time for a Job Change?Make more of yourself and for yourself. Roehl Transport will pay you to get your CDL (https://www.roehl.jobs/driving-jobs/cdl-truck-driving-schools) & earn a great a living
CNC Machinist - 2nd Shift
CNC Machinist - 2nd Shift Location OH, Elyria Department Operations Employment Type Full Time Crane Aerospace & Electronics hasa unique and exciting career opportunity for a CNC Machinist - 2nd S
Medical Writing/Structured Content Management Internship - Summer 2024
By clicking the “Apply” button, I understand that my employment application process with Takeda will commence and that the information I provide in my application will be processed in line with Taked
Senior Electrical CAD Designer
Description Wunderlich-Malec Engineering (WM) is a 100% employee-owned ESOP and one of the largest and most well-established engineering companies in the United States. When you join WM you become pa
Registered Nurse - Hematology Oncology
Provides direct nursing care in accordance with established policies, procedures and protocols of the healthcare organization. Responsibilities: Provides direct nursing care in accordance with establ
Technical Support Engineer- Remote Sites Support - JR-1060505-5904
This job was posted by https://illinoisjoblink.illinois.gov : For moreinformation, please see:https://illinoisjoblink.illinois.gov/jobs/11601228 By joining our team,you\'ll be part of our life-changi
Copyright 2023-2026 - www.zdrecruit.com All Rights Reserved