Home
/
Comprehensive
/
Senior Manager, Strategic Marketing - Hybrid
Senior Manager, Strategic Marketing - Hybrid-October 2024
New York
Oct 13, 2026
ABOUT CVS HEALTH
CVS Health is a healthcare innovation company. Together, we are helping people on their path to better health.
10,000+ employees
Healthcare
VIEW COMPANY PROFILE >>
About Senior Manager, Strategic Marketing - Hybrid

  Bring your heart to CVS Health. Every one of us at CVS Health shares a single, clear purpose: Bringing our heart to every moment of your health. This purpose guides our commitment to deliver enhanced human-centric health care for a rapidly changing world. Anchored in our brand — with heart at its center — our purpose sends a personal message that how we deliver our services is just as important as what we deliver. Our Heart At Work Behaviors™ support this purpose. We want everyone who works at CVS Health to feel empowered by the role they play in transforming our culture and accelerating our ability to innovate and deliver solutions to make health care more personal, convenient and affordable.

  Position Summary

  Join a growing, consumer-obsessed marketing team to help deliver a simple, engaging and digital-first member experience for Aetna’s Individual & Family Plan business unit. This new role on the team will lead efforts to integrate the IFP member experience across CVS assets including MinuteClinic, Signify Health and Oak Street. In addition, you will partner with the IFP product and PMO teams to bring new innovative value offerings to life for our members. You will explore and size opportunities, develop strategies and lead initiatives to support a best-in-class member experience. Collaborate across marketing teams and other functions to identify unique integration opportunities. Institute a creative mindset across the team bringing new ideas to the table and support integration into member marketing plans.

  Lead the development of strategic recommendations and programs/campaigns to drive results in targeted markets, businesses, or consumer segments.

  Lead cross-functional efforts to drive increased member engagement and loyalty. Deliver targeted, multi-channel campaigns with support of creative agency

  Lead marketing launch of select new, innovative products and integration into member outreach plan

  Lead partner marketing efforts on behalf of the member communications team

  Deliver marketing optimizations and results of newly implemented programs

  Provide support and recommendations for future market disruptors and opportunities to create value for our members

  Required Qualifications7+ years experience in marketing or related field

  Ability to work onsite 3 days a week in one of our hub locationsExperience integrating into existing business areas to develop respected partnerships

  Preferred Qualifications

  Partner marketing experience a plus

  Experience with bringing new ideas to the forefront and bringing to life

  Experience working in highly regulated industry a plus/ Healthcare marketing experience a plus

  Excellent attention to detail.

  Proven ability to work in fast paced environment

  Education Bachelor's degree or equivalent experience

  Pay Range

  The typical pay range for this role is:

  $79,200.00 - $174,200.00

  This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above. This position also includes an award target in the company’s equity award program. In addition to your compensation, enjoy the rewards of an organization that puts our heart into caring for our colleagues and our communities. The Company offers a full range of medical, dental, and vision benefits. Eligible employees may enroll in the Company’s 401(k) retirement savings plan, and an Employee Stock Purchase Plan is also available for eligible employees. The Company provides a fully-paid term life insurance plan to eligible employees, and short-term and long term disability benefits. CVS Health also offers numerous well-being programs, education assistance, free development courses, a CVS store discount, and discount programs with participating partners. As for time off, Company employees enjoy Paid Time Off (“PTO”) or vacation pay, as well as paid holidays throughout the calendar year. Number of paid holidays, sick time and other time off are provided consistent with relevant state law and Company policies. For more detailed information on available benefits, please visit jobs.CVSHealth.com/benefits

  CVS Health requires certain colleagues to be fully vaccinated against COVID-19 (including any booster shots if required), where allowable under the law, unless they are approved for a reasonable accommodation based on disability, medical condition, religious belief, or other legally recognized reasons that prevents them from being vaccinated.

  You are required to have received at least one COVID-19 shot prior to your first day of employment and to provide proof of your vaccination status or apply for a reasonable accommodation within the first 10 days of your employment. Please note that in some states and roles, you may be required to provide proof of full vaccination or an approved reasonable accommodation before you can begin to actively work.

  CVS Health is committed to recruiting, hiring, developing, advancing, and retaining individuals with disabilities. As such, we strive to provide equal access to the benefits and privileges of employment, including the provision of a reasonable accommodation to perform essential job functions. CVS Health can provide a request for a reasonable accommodation, including a qualified interpreter, written information in other formats, translation or other services through [email protected] If you have a speech or hearing disability, please call 7-1-1 to utilize Telecommunications Relay Services (TRS). We will make every effort to respond to your request within 48 business hours and do everything we can to work towards a solution.

Comments
Welcome to zdrecruit comments! Please keep conversations courteous and on-topic. To fosterproductive and respectful conversations, you may see comments from our Community Managers.
Sign up to post
Sort by
Show More Comments
SIMILAR JOBS
Epidemiology Internship- Summer 2024
Job Description Job description displayed in the job posting This is a remote opportunity based in the US with up to 20 hours per week during the semester, up to 40 hours in the summer if not taking
Sr. Analyst, Financial Planning & Analysis
Bring your heart to CVS Health. Every one of us at CVS Health shares a single, clear purpose: Bringing our heart to every moment of your health. This purpose guides our commitment to deliver enhanced
Financial Services - Budget Formulations – TS/SCI with CI Poly
Financial Services - Budget Formulations – TS/SCI with CI Poly Xcelerate Solutions is seeking an experienced Financial Services Budget Formulation Analyst will play a critical role in supporting the
Staffing Specialist
We are searching for a motivated individual who enjoys variety in their day and thrives in a fast-paced environment to join our team as a Staffing Specialist. This individual will support the Branch
Client Success Specialist
Job Description Oracle Java is the top development platform in the industry. With the success of the platform, the Java sales organization is expanding and currently seeking a Java Customer Success M
Consultant Fonctionnel SIRH -H/F)
Pionnier en matière de gestion du capital humain (HCM) et d'externalisation des processus, ADP est le spécialiste des services pour la gestion des Ressources Humaines. De puissantes technologies avec
Restaurant Team Member Part Time
Req ID: 431580 Address: 1370 N Hwy 261 Ritzville, WA, 99169 Benefits: * $16.28 - $17.00 p/hr * Paid Time Off * Flexible Scheduling * 401(k) – 100% match up to 5% * Medical/Dental/Vision Insurance aft
Sr Certification Engineer - Onsite
Date Posted: 2024-01-23 Country: United States of America Location: HFL33: US049-Medley, FL 9100 NW 105 Circle , Medley, FL, 33178 USA Position Role Type: Onsite We are hiring for a Senior Certificat
Team Member: Service Champion
You are applying for work with a franchisee of Taco Bell, not Taco Bell Corp. or any of its affiliates. If hired, the franchisee will be your only employer. Franchisees are independent business owner
Automotive Customer Service Representative
Overview About TP Teleperformance is a global, digital business services company. We deliver the most advanced, digitally powered business services to help the world’s best brands streamline their bu
Copyright 2023-2026 - www.zdrecruit.com All Rights Reserved