Job Title

Senior Director, Pricing AnalyticsJob Description

About The Position

Dotdash Meredith is seeing a Senior Director of Pricing Analytics to head up our Pricing and Digital Sales Systems teams. The Pricing team partners with Sales to set pricing for all Digital Advertising clients, and partners with Revenue Operations, Account Strategy and AdOps to drive the success of advertising campaigns balancing performance and yield.

In-office Expectations: This position is a hybrid in-office role at 225 Liberty with the ability to work remotely for up to 2 days per week.

About The Team:

The Digital Sales Systems team administers our systems to streamline operational processes, reporting analytics. This position is tasked with maximizing revenue and margins through strategic analysis, pricing models, and product enhancements; partnering with leadership across sales sales support to capitalize on sales opportunities; evaluating rate cards and pricing exceptions for approval; and evaluating and improving our systems, processes and data flows to maximize productivity.

About The Positions Contributions:

Yield Analysis and Pricing/Rate Card Management

Lead all analytics efforts in support of Ad Campaign and Ad Product optimization to improve ad performance and maximize revenue and yield

Lead ad product testing strategy, data review, and communicate results to stakeholders

Coordinate with internal and external partners to make product and platform recommendations to maximize performance and yield

Drive strategic packaging, pricing forecasting of new existing Revenue Products, balancing market price/value demand with internal costs to maximize sales volume and yield

Develop and implement strategies to optimize revenue streams across digital media channels

Establish maintain product performance benchmarks, educate internal teams (Account Management, Production, etc.) on our performance against industry benchmarks, and identify opportunities to optimize/improve our performance

Communicate ad product performance wins and highlights to Sales Marketing teams to incorporate into sales collateral

Implement new processes to guide production cost distribution strategy to maximize performance of content sponsorship deals without compromising margins

Analyze revenue data and trends to identify growth opportunities and recommend actionable insights for improving revenue performance

Partner with Sales, Account Strategy, and Revenue Operations leads to build knowledge expertise on covered advertiser categories (top accounts, key KPIs, product mix margins), and socialize expertise across the team

Data, Reporting, and Training

Working with other departments to implement and maintain revenue-related systems (ex. Salesforce, Looker, Google Ad Manager, etc), technologies, and tools to automate workflows and reporting

Train develop team members to deliver best-in-class service across Sales support functions, including campaign optimizations, conversion and performance analysis, margin analysis, revenue risk analysis, etc

Manage the monthly billing reconciliation process and reporting

Manage weekly risk review and mitigation process

Model and forecast revenue and margin projections

Digital Sales Systems

Develop thorough understanding of full sales lifecycle, from RFP/Proposal stage to invoicing, and identify inefficiencies that can be addressed through system enhancement or process revision

Partner with stakeholders across Sales Ops, Sales Support and Enterprise Business Solutions teams to modify and upgrade systems as needed to create efficiencies

Partner with Data Operations team to expand and streamline our data, reporting and analytics capabilities to improve visibility across all levels of the organization[enter contribution]

The Role's Minimum Qualifications and Job Requirements

Education:

Bachelor's degree or equivalent training and/or experience.

Experience:

7+ years of professional experience in an analytics capacity within digital advertising, media, marketing, or ad tech

3+ years managing teams

Specific Knowledge, Skills, Certifications and Abilities:

Highly proficient in data analytics tools, including advanced Excel capabilities, experience with a broad range of analytics platforms (Looker/Tableau/PowerBI), and a working understanding of data/analytics engineering (SQL/python/R/dbt)

Experience with software and platforms used by digital media companies, especially ad-servers (GAM), Order Management Systems (Operative/Placements.io/Boostr), and CRM (Salesforce/Boostr)

Team Player: Takes a collaborative approach to their work; understands the limitations of their own perspective and works hard to understand the interests/perspectives of others. Cultivates and maintains strong, productive relationships with a range of internal stakeholders

Problem Solver: Strategic, creative and data-driven approach to identifying and solving problems

Communicator: Articulate and clear communicator with partners and clients

Accountable: Takes personal accountability for actions and results

Proactive: Anticipates challenges and prepares in advance

Detailed: Extremely organized and detail oriented

Agile: Strong multitasking skills and able to see situations from multiple angles

It is the policy of Dotdash Meredith to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities.Accommodation requests can be made by emailing [email protected].

The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here:https://www.e-verify.gov/employees

Pay Range

Salary: New York: $145,000.00 - $175,000.00 Remote-US: $120,000.00 - $145,000.00The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of Dotdash Meredith's total compensation package for employees. Other compensation may include annual bonuses, and short- and long-term incentives.In addition,Dotdash Meredith provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with Dotdash Meredith and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.

#NMG#

Minimum Salary: 145000.00Maximum Salary: 175000.00Salary Unit: Yearly