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Senior Director, Market Development
Senior Director, Market Development-March 2024
Long Island City
Mar 29, 2026
About Senior Director, Market Development

  Altice USA is a cutting-edge communications, media, and tech company. We connect people to what matters most to them; texting with friends, advertising that resonates, or binge watching their favorite show. Our differentiated approach centers around technologies that push the envelope and deliver the ultimate customer experience. We're building a workforce that attracts and retains the best talent, not only to meet the needs of our customers, but that also reflects the diverse communities we serve.

  Job Summary

  Optimum is seeking a highly strategic and results driven leader to serve as the Senior Director, Market Development. In this role, you will be contributing to forming the market expansion strategies including New Markets, Edge Out, Subsidy (Bead) for both B2C and B2B, and will be responsible for executing on these strategies.

  Responsibilities

  Partner with the Growth team on research and planning efforts required to successfully enter new markets, including regulatory compliance, infrastructure requirements, and local market dynamicsWork with cross-functional team to develop go-to-market strategies and tactics, ensuring alignment with corporate goals and objectivesIdentify and assess new market opportunities, leveraging comprehensive market research and competitive analysisLead and collaborate on identification of opportunities and market entry plans with Growth team, Area GMs, Construction, Government Affairs (GA) and Finance to track and ensure ROI on investment performanceDrive delivery of the homes passed budget and broadband penetrationDevelop and manage the market expansion budget along with clear financial targets (OKRs and KPIs) that justify the investment allocationsBuild a market expansion roadmap and execute on it in alignment with Optimum's Product/Market Development Process teams to deliver on the target resultsEngage various stakeholders to assess market expansion opportunities and develop a clear ROI for each that drives the decision to move forwardDevelop and maintain a DACI (Driver|Approver|Contributor|Informed) model to govern the execution of various market expansion projects and ensure accountabilityLeads efforts to identify, negotiate, and cultivate strategic alliances and partnerships that enhance market entry and expansion efforts (ex. Government Subsidies)Collaborate with internal and external stakeholders, including regulatory bodies and local authorities, to facilitate market entry and compliance (i.e. Permitting)Establish and manage robust performance measurement and reporting mechanisms to track the progress of market development initiativesPresent regular reports to the executive leadership team (ELT) highlighting achievements and challengesLeverage government funding (i.e., BEAD) to support market expansion and growth (Offense) and protect against subsidized overbuild (Defense)

  Qualifications

  10+ years' experience in the areas of Market Planning, Business Development, Sales, and/or Portfolio Management in fiber build or telecommunications industryBachelor's degree in business, marketing, or a related field; MBA or advanced degree preferredProven track record of successfully leading strategic market development and planning efforts in the telecommunications or broadband industryFamiliarity with regulatory and compliance considerations in the broadband industry is an advantageStrong financial acumen with experience managing P&L responsibilitiesExceptional strategic thinking, analytical, and problem-solving skillsProven track record as a collaborative cross-functional leader who can drive action and deliverables regardless of reporting relationshipsExcellent leadership and team management abilitiesStrong communication and negotiation skillsLocated out of either Long Island City, NY or Plano, TX with willingness to travel as needed to support market expansion activities

  Altice USA is an Equal Opportunity Employer committed to recruiting, hiring and promoting qualified people of all backgrounds regardless of gender, race, color, creed, national origin, religion, age, marital status, pregnancy, physical or mental disability, sexual orientation, gender identity, military or veteran status, or any other basis protected by federal, state, or local law.

  Altice USA, Inc. collects personal information about its applicants for employment that may include personal identifiers, professional or employment related information, photos, education information and/or protected classifications under federal and state law. This information is collected for employment purposes, including identification, work authorization, FCRA-compliant background screening, human resource administration and compliance with federal, state and local law.

  This position is identified as being performed in/or reporting to company operations in New York State. Salary ranges are supplied in compliance with New York State law. Pay is competitive and based on a number of job-related factors, including skills and experience. The starting pay rate/range at time of hire for this position in the posted location is $183,600.00-$233,400.00/ year. The rate/Range provided herein is the anticipated pay at the time of hire, and does not reflect future job opportunity.

  Applicants for employment with Altice will never be asked to provide money (even if reimbursable) as part of the job application or hiring process. Please review ourfor further details.

  We are an Equal Opportunity Employer M/F/Disability/Vet and maintain a drug-free and smoke-free workplace

  Minimum Salary: 31200.00Maximum Salary: 31200.00Salary Unit: Yearly

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