Senior Brand Design Specialist

　　Location Billund, Denmark

　　Job ID 0000011487

　　Category Creative & Design

　　Job Description

　　#LI-FN1

　　Would you like to develop and maintain the LEGO Global Brand Identity, ensuring that it promotes LEGO values and builds consistent, high-quality brand experiences?

　　Come join us, collaborate with a variety of internal and external creative partners to conceptualize and innovate future LEGO products, play experiences, and communication!

　　Core Responsibilities

　　Build and maintain collaborative relationships with design specialists across marketing to ensure that design execution aligns with the Global Brand Identity.

　　Provide brand design consulting support for creative materials across a variety of media, including global and local campaigns, packaging, games, apps, social media content, videos, animations, in-store, and events, and more.

　　Collaborate with LEGO entities to guide Masterbrand design decisions and consult on design strategy projects.

　　Facilitate cross-channel and cross-entity design collaboration through the Red Thread council, engaging with creative directors across channels.

　　Ensure consistent and coherent brand expression across entities and touchpoints by developing the LEGO Masterbrand identity in partnership with the Red Thread design team.

　　Collaborate with multiple LEGO agency teams on strategy, design, creative concepts, and campaign development, and creative execution.

　　Play your part in our team succeeding

　　The LEGO Brand team is a creative powerhouse within the larger Design Experience Team.

　　We are dedicated to developing visually stunning, world-class design work and marketing communications solutions for markets, while also protecting and governing the LEGO brand.

　　As a Brand Design specialist, you will lead the development of the global brand identity to drive consistency across all platforms and channels worldwide.

　　Do you have what it takes?

　　Design experience:

　　Proven experience at a product or brand level.

　　Expert in Adobe CS software. Motion Design is a plus.

　　Proven ability to craft brand identities and for various touchpoints (print, digital, environmental, etc).

　　Experience providing art direction and have strong skills in all phases of the design process (research, strategy, design, and execution).

　　Other qualifications:

　　Demonstrated experience using design thinking and creative problem solving

　　Strong organization, communication, storytelling, and relationship management skills.

　　Needs strong evidence of an analytical approach and good judgment in decision making.

　　Minor travel will be required.

　　What’s in it for you?

　　Here are some of what to expect:

　　Family Care Leave – We offer enhanced paid leave options for those important times.

　　Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.

　　Wellness – We want you to be your best self, so you'll have access to the Headspace App and lots of wellbeing initiatives and programmes run by local teams where you are based.

　　Colleague Discount – We know you'll love to build so from day 1 you will qualify for our generous colleague discount.

　　Bonus – We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.

　　Your workplace –When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.

　　Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.

　　The LEGO Group is proud to be an equal opportunity employer. We are committed to equal employment opportunity and equal pay regardless of e.g. race, colour, religion, sex, national origin, sexual orientation, disability or gender identity.

　　The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.

　　Thank you for sharing our global commitment to Children’s Rights.

　　Just imagine building your dream career.

　　Then make it real.

　　Join the LEGO ® team today.