At Wipfli, people count

　　The way you think makes you different. At Wipfli, we embrace that.

　　Our inclusive culture provides a space for everyone to have a voice. Our growing number of DEI resource groups celebrate diversity and champion awareness throughout Wipfli.

　　We’re also focused on helping you achieve success with balance. From hybrid schedules and flexible time off to training programs and mental wellness initiatives, we take care of our team.

　　If you want to be in an environment where you can grow, feed your curiosity and make a difference, Wipfli is the place for you.

　　Wipfli is looking for a dedicated, self-driven and innovative Social Media Specialist to assist in executing and collaborating on marketing strategies, campaigns and paid media. The ideal candidate will understand how to leverage social media platforms, analytics, client relationship-building and paid media to support the firm’s growth goals. Candidates should have a proven ability to collaborate and coach across silos — and at all levels — of Wipfli.

　　This role will report to the social media manager and is a part of the Digital Marketing team, which is filled with dynamic, hard-working and talented marketers who thrive in a collaborative and supportive culture. You also would be working closely with several teams, including content, creative, account management and analytics.

　　At Wipfli, we value everyone’s perspective and celebrate diverse thoughts. If you’re a social media expert who thrives in a culture that values integrity, excellence, teamwork, caring and perseverance, this is the job for you.

　　Responsibilities :

　　Work with social media manager to develop, oversee and track the results of paid and organic social media campaigns.

　　Leverage data and insights to drive informed, cohesive social strategies across all channels.

　　Collaborate with the content and creative teams to execute the firm’s social media content calendar.

　　Continuously analyze channel performance and provide actionable insights on the effectiveness of various social strategies for different channels.

　　Be the expert on best practices for social media for B2B firms.

　　Understand Wipfli’s industries, services, goals and competitors.

　　Promote employee advocacy in producing and managing internal campaigns to highlight Wipfli culture.

　　Execute and contribute to Wipfli social media calendar, helping drive a balance of topics and a posting schedule in sync with ever-evolving social media best practices.

　　Collaborate with Wipfli’s engagement editor to grow Wipfli's online community by responding to comments and messages, and facilitating discussions when appropriate.

　　Explore new trends and topics and research competitors.

　　Collaborate with diverse and geographically dispersed teammates and subject matter experts.

　　Be able to interact with and influence firm associates, marketing leaders, engagement teams and other business partners to ensure social strategy alignment and execution.

　　Qualifications:

　　Bachelor's degree in marketing, communications, or related field.

　　3 - 5 years of agency or direct social media experience required.

　　1 - 3 years of B2B marketing experience – digital.

　　1 - 3 years paid social media experience, preference in LinkedIn.

　　Expert in Google and social analytics.

　　Expert in social media tools and platforms, including Facebook/Meta Business Suite; Twitter; LinkedIn/Campaign Manager; Instagram; YouTube Optimization and social media scheduling tools.

　　Detail-oriented with strong verbal and written communications skills.

　　Beginner graphic design experience preferred.

　　Cheyenne Lee, from our recruiting team, will be guiding you through this process. Visit herLinkedIn (https://www.linkedin.com/in/cheyenne-lee-aa1465164/) page to connect!

　　Wipfli is an equal opportunity/affirmative action employer. All candidates will receive consideration for employment without regards to race, creed, color, religion, national origin, sex, age, marital status, sexual orientation, gender identify, citizenship status, veteran status, disability, or any other characteristics protected by federal, state, or local laws.

　　Wipfli is committed to providing reasonable accommodations for people with disabilities. If you require a reasonable accommodation to complete an application, interview, or participate in our recruiting process, please send us an email at [email protected]

　　Wipfli supports equal pay for equal work and values each candidate’s unique experiences and skill sets. The estimated pay range for this position is: $55,000 to $91,000. Compensation within the range is determined by a variety of factors including, but not limited to, location, individuals' skills, experience, training, licensure and certifications, business needs and applicable employment laws.Individuals may be eligible for an annual discretionary bonus, subject to participation rules and based on a variety of factors including, but not limited to, individual and Firm performance.Wipfli cares about our associates and offers a variety of benefits to support their well-being. Highlights include 8 health plan options (both HMO & PPO plans), dental and vision coverage, opportunity to enroll in HSA with potential Firm contribution and an Employee Assistance Program. Other benefits include firm-sponsored basic life and short and long-term disability coverage, a 401(k) savings plan & profit share as well as Firm matching contribution, well-being incentive, education & certification assistance, flexible time off, family care leave, parental leave, family formation benefits, cell phone reimbursement, and travel rewards. Voluntary benefit offerings include critical illness & accident insurance, hospital indemnity insurance, legal, long-term care, pet insurance, ID theft protection, and supplemental life/AD&D. Eligibility for all benefits programs is dependent on annual hours expectation, position status/level and location. Wipfli offers flexibility for many positions to be performed remotely; please discuss your work preferences with your recruiter during the interview process.

　　#LI-CL2 #LI-remote

　　Don’t See Your Dream Job? Connect With Us!

　　Don't see a current position posted for your area of interest, specialty, or are not ready to formally apply at this time?

　　Use theJoin Our Talent Community (https://careers.wipfli.com/talentcommunity/signup) feature to forward your information to a member of our recruiting team. We will reach out to you very soon and will also keep you posted on any new positions as they become available.

　　Don’t See Your Dream Job? Connect With Us!Don't see a current position posted for your area of interest, specialty, or are not ready to formally apply at this time?

　　Click here toJoin Our Talent Network (https://careers.wipfli.com/talentcommunity/signup) and stay connected. As a member, you will be notified about positions you may be interested in as well as company career events.

　　Job LocationsUS

　　Job ID 2023-5872

　　Category Marketing

　　Remote Yes