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Paid Search Strategist
Paid Search Strategist-November 2024
Plano
Nov 22, 2025
About Paid Search Strategist

  Company Description

  Hi there! We’re Razorfish. We’ve been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What’s different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.com.

  We work on a hybrid model and this role will have to be on site/in person 3 days a week within our Plano, TX office.

  Job Description

  What you’ll do:

  Work closely with integrated client teams and is responsible for day-to-day campaign management, quarterly planning, and collaborating with the broader team to deliver strong business results

  Activate and manage active SEM campaigns​ and build new campaigns, ads, and keywords based on client briefs​

  Provide recommendations for new campaigns including tactics, spend, and performance estimates, etc.

  Effectively and independently present campaign performance results (or a test plan) to internal and external clients

  Create and update keywords lists, ad copy, landing pages, and ad extensions​

  Provide insight and analysis and perform updates/optimizations to improve performance​

  Responsible for implementation of daily pacing updates and providing internal and external insights

  Qualifications

  2-4+ years in paid search required

  Conversant with all paid search terminology and key tools (e.g. SA360, AdWords, Microsoft Ads etc.)

  Someone willing to help with the growth and development of junior team members​

  Ability to work well in a team, to shine as an individual

  Experience managing a complex task list and meeting tight deadlines

  Proficiency with MS Office with intermediate to advanced Excel skills

  Additional Information

  The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:

  Paid Family Care for parents and caregivers for 12 weeks or more

  Monetary assistance and support for Adoption, Surrogacy and Fertility

  Monetary assistance and support for pet adoption

  Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance

  Tuition Assistance

  Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more

  Matching Gifts programs

  Flexible working arrangements

  ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)

  Business Resource Groups that support multiple affinities and alliances

  The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

  Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

  All your information will be kept confidential according to EEO guidelines.

  Compensation Range: $58,500 - $92,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 02/27/2024.

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