The Market Business Development Manager is responsible for the overall development and execution of the marketing and business development strategy for a specific geographic area. The Business Development Manager is accountable to federal, state, local programs and contracts, accrediting bodies and Maxim requirements.

　　The strategy should be consistent with the focus and goals of the organization, and it is the Market Business Development Manager’s responsibility to analyze opportunities in a specific geographic area and develop a customized business plan to maximize potential referrals. The marketing and business development strategy should encompass developing relationships and educating a multitude of referral sources and payers within the healthcare continuum on the services offered by the organization. These referral sources include, but are not limited to, various healthcare facilities, area healthcare programs, local insurance payers, physician groups, and case management groups.

　　The Market Business Development Manager manages with an entrepreneurial mindset and develops a strategy to increase the organization’s visibility within the community and with various trade associations. The Market Business Development Manager is responsible for building, developing and executing an effective recruitment strategy and participates in the development and growth of the Recruiters.

　　Essential Duties and Responsibilities:

　　Develops a comprehensive marketing and business development strategy for a specific geographic area based on the business potential of the area, needs of the community, and the capability of the local office. This responsibility includes development of a business plan and potential referral opportunities in the area

　　Collaborates with the Clinical and Operational team to have understanding of customers and processes in assigned area in order to educate and answer questions regarding available services

　　Spends 80% of time engaging with customers in-person to educate on the services, features, and benefits of the company as a healthcare provider

　　Develops a minimum of 10 pursuit plan target accounts per year with a targeted annual spread

　　Manages existing account relationships and acts as consultant to build relationship depth with current customers within assigned business area

　　Analyzes needs of customer to create customized proposal

　　Delivers exceptional customer service to customers, patients, and family members especially in the context of troubleshooting and resolving conflicts

　　Collaborates with the Director of Business Operations to understand and champion office capabilities and attributes during marketing and business development appointments

　　Aligns marketing and business development strategy with Director of Business Operations’ business strategy and vision

　　Achieve budgeted financial targets of assigned area

　　Responsible for accurate completion of all required reports and activity tracking in the CRM to achieve company Key Performance Indicators (KPIs)

　　Educates customers on the various business lines of the organization, and maintains account collaboration with office counterparts

　　Participates in daily Red Zone meeting with the recruiting team

　　Actively communicates business opportunities with regional and national team and continuously seeks to improve business development processes

　　Maintains an understanding of federal and state laws and Healthcare Reform affecting the organization’s business and educates customers and the office as to the impact of these matters in the business

　　Accountable to federal, state, local programs and contracts, accrediting bodies and Maxim requirements

　　Performs other duties as assigned

　　Minimum Requirements:

　　Undergraduate degree preferred in Business, Marketing, Management, Communications, Public Relations, Healthcare Administration

　　Minimum of one year business development experience in healthcare preferred or other relevant business development experience

　　Must meet all federal, state, and local requirements

　　Demonstrated ability to provide a high level of customer service

　　Excellent verbal and written communication skills

　　Proficiency and experience in public speaking

　　Ability to work creatively, independently, and be self-motivated

　　Frequent daily travel throughout the specific geographic area; overnight travel may be required (10% of time)

　　Proficiency with computers, including Microsoft Office

　　Proficiency in the English language

　　Benefits

　　At Maxim Healthcare Services, we firmly believe that our employees are the heartbeat of our organization and we are happy to offer the following benefits:

　　Competitive pay & weekly paychecks

　　Health, dental, vision, and life insurance

　　401(k) savings plan

　　Awards and recognition programs

　　About Maxim Healthcare Services

　　Maxim Healthcare Services has been making a difference in the lives of our patients, caregivers, employees and communities for more than 30 years. We offer private duty nursing, skilled nursing, physical rehabilitation, companion care, respite care and behavioral care for individuals with chronic and acute illnesses and disabilities. Our commitment to quality customer service, compassionate patient care, and filling critical healthcare needs makes us a trusted partner wherever care is needed.

　　Maxim Healthcare Services is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.