Manager, Sponsored Search – Amazon

Brand: Estée Lauder Companies

Description

Title: Manager, Onsite Sponsored Search

Reports to: Executive Director, Onsite Performance Marketing

Who We Are:

The Estée Lauder Companies is the global leader in prestige beauty — delighting consumers with transformative products and experiences, inspiring them to express their individual beauty. We are the only company focused solely on prestige makeup, skin care, fragrance, and hair care with a diverse portfolio of 25 brands sold in approximately 150 countries and territories. Infused throughout our organization is a passion for creativity and imagination — a desire to push the boundaries and invent the unexpected — as we continue the bold work of our founder Estée Lauder. 

We connect with our customers anytime, anywhere, from any device. We offer a collaborative work environment and are committed to innovation, working with the best tools and technologies available to help our shoppers seamlessly navigate the digital world of beauty. Our Global Online function is home to bold technologists, marketers, and ecommerce innovators who are shaping the future of beauty.

What You’ll Do:

As the Manager of Onsite Sponsored Search, you will be responsible for developing and executing effective sponsored search strategies, ensuring optimal visibility for ELC brands on the assigned platform. The ideal candidate will have a strong background in campaign planning, execution, optimization, KPI reporting.

Responsibilities:

· Develop comprehensive onsite sponsored search campaign plans for multiple ELC brands.

· Collaborate with cross-functional teams to align campaign strategies with brand and retailer objectives.

· Ensure that sponsored search assets are adapted appropriately for the retailer's platform.

· Collaborate with creative teams to develop compelling and relevant sponsored search materials.

· Execute sponsored search campaigns on the retailer's platform.

· Monitor campaign performance and implement optimization strategies to maximize visibility and results.

· Generate regular reports on the performance of sponsored search campaigns, providing insights and recommendations for improvement.

· Collaborate with analytics teams to ensure accurate and comprehensive reporting.

· Work closely with the retailer account commercialization team to understand merchandising and promotional calendar priorities.

· Align sponsored search efforts with retailer-specific initiatives to maximize impact.

· In partnership with the Executive Director, Onsite Performance Marketing, manage sponsored search budgets effectively to ensure optimal utilization and adherence to financial targets.

· Provide recommendations for budget adjustments based on campaign performance.

· Stay abreast of industry and retailer-specific trends and best practices in on-site sponsored search.

· Implement innovative and effective strategies to enhance campaign performance.

Qualifications

Qualifications:

· 5 years of experience in on-site sponsored search management, preferably within the retail sector.

· Bachelor’s degree in marketing, Advertising, Business, or a related field.

· Experience managing performance advertising for an ecommerce business on the Amazon platform, with a focus on sponsored advertising products and SEO improvement.

· A proven track record of creating search campaigns on Amazon, analyzing campaign performance data, optimizing campaigns, and reporting campaign performance.

· Strong understanding of retailer advertising platforms (e.g., Amazon Advertising, Walmart Media Group) and campaign optimization techniques.

· Excellent project management and communication skills.

· Analytical mindset with the ability to derive actionable insights from campaign data.

· Creative thinking and the ability to contribute innovative ideas to campaign development.

· Excellent project management and communication skills.

The anticipated base salary range for this position is $85,000 to $139,600. Exact salary depends on several factors such as experience, skills, education, and budget. Salary range may vary based on geographic location. In addition to base salary, this position is eligible for participation in a highly competitive bonus program with possibility for overachievement based on performance and company results as well as participation in the share incentive plan.

In addition, The Estée Lauder Companies offers a variety of benefits to eligible employees, including health insurance coverage, wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education-related programs, paid holidays and vacation time, and many others. Many of these benefits are subsidized or fully paid for by the company.

Job: Online / E-Commerce

Primary Location: Americas-US-NY-New York

Job Type: Standard

Schedule: Full-time

Shift: 1st (Day) Shift

Job Number: 2412809

We are an equal opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact [email protected]