Experienced Marketing AssociateJob LocationsUnited States-OH-CincinnatiCategoryInformation Design & MarketingJob SummaryThe Medpace marketing team is seeking a full-time, office-based B2B Marketing Associate to make a difference in building Medpace awareness and driving new business leads. You'll work collaboratively within the Marketing team as well as cross-functionally with other Medpace departments to plan, optimize, and deliver successful B2B marketing strategies and tactics to drive growth for assigned areas of responsibility.The ideal candidate is a B2B marketer with a solid track record of executing successful marketing campaigns, who is ready for a new challenge at a rapidly growing organization with a defined path for career advancement.ResponsibilitiesDevelop and execute B2B Marketing plans to grow awareness and drive leads for assigned areas of responsibility. Tactics may include email marketing, collateral development, digital advertising, social media, webinar coordination, SEO, and other tactics as assigned;Work collaboratively with internal and external subject matter experts to develop content related to assigned areas of responsibility;Assist in coordinating Medpace presence at key events to support Business Development opportunities. Tactics may include pre-event promotion; development, logistics, and management of exhibit properties; evaluation, selection, and coordination of conference sponsorship opportunities;Collaborate with Graphic Design team to coordinate the production of new marketing collateral, digital assets, content pieces, and other creative projects, in a manner consistent with Medpace brand standards / current campaign standards;Perform ongoing tracking and reporting of quantitative and qualitative marketing campaign results;Complete other projects and responsibilities as assigned.QualificationsBachelor's Degree in Marketing required;Minimum 2 years of B2B marketing experience. Experience in the life science / clinical development industry is a bonus;Previous experience in CRM & Marketing Automation Tools (ex. Salesforce, Pardot, Hubspot);Previous experience in digital advertising platforms, including Google Ads, LinkedIn, and other forms of paid media;Strong written and verbal communication, and excellent organizational/project management skills required; andProficiency in MS Office required.Medpace OverviewMedpace is a full-service clinical contract research organization (CRO). We provide Phase I-IV clinical development services to the biotechnology, pharmaceutical and medical device industries. Our mission is to accelerate the global development of safe and effective medical therapeutics through its scientific and disciplined approach. We leverage local regulatory and therapeutic expertise across all major areas including oncology, cardiology, metabolic disease, endocrinology, central nervous system, anti-viral and anti-infective. Headquartered in Cincinnati, Ohio, employing more than 4,000 people across almost 40 countries.Why Medpace?People. Purpose. Passion. Make a Difference Tomorrow. Join Us Today.The work we've done over the past 30+ years has positively impacted the lives of countless patients and families who face hundreds of diseases across all key therapeutic areas. The work we do today will improve the lives of people living with illness and disease in the future.Cincinnati PerksCincinnati Campus OverviewHybrid work-from-home options (dependent upon position and level)Competitive PTO packages, starting at 20+ daysFlexible work hoursDiscounted tuition for UC online programsCompany-sponsored employee appreciation eventsEmployee health and wellness initiativesCom