Home
/
Comprehensive
/
Director Integrated Media Planning
Director Integrated Media Planning-March 2024
Madison
Mar 29, 2026
About Director Integrated Media Planning

  JOB REQUIREMENTS: Help us change lives At Exact Sciences, we\'rehelpingchange how the world prevents, detects and guides treatment forcancer. We give patients and clinicians the clarity needed to makeconfident decisions when they matter most. Join our team to find apurpose-driven career, an inclusive culture, and robust benefits tosupport your life while you\'re working to help others. PositionOverview The Director, Integrated Media & Planning will contribute tothe acquisition growth of Cologuard (and future screening products) bycreating, innovating, and guiding the paid media strategy & planningprocess across consumer and healthcare provider (HCP) customers. Thisrole will require successful collaboration with each customer marketingteam to translate customer needs into effective media and tactical plansacross a robust mix of channels including, but not limited to,television, online video, digital, audio, mobile, search, social mediaand performance channels. Promote an agile environment with media agencyand customer teams to develop and execute against learning objectivesthat drive continuous performance improvements via testing and analysis.The director will also serve as a strategic thought partner across allof marketing to uncover potential media synergies, innovative channels,and insourcing potential. This role will be a member of the seniorleader marketing team, reporting directly to the Vice President,Screening Marketing. Essential Duties include but are not limited to thefollowing: Develop the media strategy for integrated marketing campaignsto support business goals. Set campaign metrics, manage campaignanalysis, and deliver data to key internal customer teams andstakeholders. Support customer team leads, responsible for execution, toconsult the design and implementation of tactical plans that bring thestrategy to life. These will include on- brand, customer-specific, andcross-channel/customer plans. Set the media partnership vision andinnovation roadmap. This includes developing a long-term business planfor insourcing appropriate media channels that align with ExactSciences\' core competencies and goals. Lead the development of thepartnership framework with priorities defined acrossmeasurement/analytics/learning, creative/content, and innovation. Drivechannel strategies based on marketing, audience and customer insightsthrough agency leadership and collaboration, as well as lead annualvideo... For full info follow application link. We are an equalemployment opportunity employer. All qualified applicants will receiveconsideration for employment without regard to age, color, creed,disability, gender identity, national origin, protected veteran status,race, religion, sex, sexual orientation, and any other status protectedby applicable local, state or federal law. Applicable portions of theCompany\'s affirmative action program are available to any applicant oremployee for inspection upon request. ***** APPLICATIONINSTRUCTIONS: Apply Online: ipc.us/t/AF1A94C2C54149B3

Comments
Welcome to zdrecruit comments! Please keep conversations courteous and on-topic. To fosterproductive and respectful conversations, you may see comments from our Community Managers.
Sign up to post
Sort by
Show More Comments
SIMILAR JOBS
Senior Financial Analyst
Description Our Global Customer Fulfillment (GCF) finance teams predict the global product mix for our online store, source the products, and predict what consumers will want in each geography. We ar
Bartender
In most jobs, everyone doesn’t spontaneously erupt into applause and start raining down high-fives. At Buffalo Wild Wings, that’s just a Thursday night. This is the place to start the next phase of y
Retail Merchandiser
Company Description Pilot Company is an industry-leading network of travel centers with more than 30,000 team members and over 750 retail and fueling locations in 44 states and six Canadian provinces
Crew Member
Crew Member (24001965) Description CULTIVATING A BETTER WORLD Food served fast doesn't have to be a typical fast food experience. Chipotle has always done things differently, both in and out of our r
Cook
Hot burgers, cold shakes, and little moments of magic right in the neighborhood. At SONIC, we do things a little differently. We find the fun, the moment of chill in the every-day. Working at SONIC,
Kitchen Team Member/Cook
In most jobs, everyone doesn’t spontaneously erupt into applause and start raining down high-fives. At Buffalo Wild Wings, that’s just a Thursday night. This is the place to start the next phase of y
Part-time Nabisco Retail Merchandiser/Stocker
Join our Mission to Lead the Future of Snacking AT Mondelēz International Part Time Nabisco Merchandiser/Order Writer Join our team of Part Time Nabisco Merchandiser and fulfill the merchandising nee
Driver - $100 Sign-On Bonus
This is a story about growing up but never getting old. Since day-one when our founder, Jimmy, opened his first Jimmy John's sandwich shop, we've had the determination and badassery to settle for not
Medical Assistant HCAT Irving on Highway 161
$1,500 Sign-on Bonus for External Candidates Opportunities at WellMed , part of the Optum family of businesses. We believe all patients are entitled to the highest level of medical care. Here, you wi
Veterinary Assistant
Opening Statement Veterinary Assistant Careers at Banfield Pet Hospital For those who want to put their love of pets into action, there are few jobs more rewarding than that of Vet Assistant. While w
Copyright 2023-2026 - www.zdrecruit.com All Rights Reserved