Performance Health is seeking a Digital Content Producer to join our Digital Marketing Team. The digital content producer will work with the Senior Manager to identify and execute content needs on both hosted websites and branded websites (where applicable). The digital content producer will create compelling, on-brand copy that engages and resonates with our target audience across various channels and formats. This role requires superior writing skills, attention to detail, and critical thinking abilities to address website improvements with engaging and informational product and brand copy.Essential Job Duties & ResponsibilitiesCollaborate with the Senior Manager to identify content needs on both hosted websites and branded websites (where applicable).Merchandise hosted website product detail pages through content improvements, including optimized titles, bullets, descriptions, specifications, and secondary images.Create and edit copy for landing pages, articles, emails, social media and infographics that provide insightful, detailed information to increase customer trust and conversion.Write clear, concise, and engaging copy that caters to the needs of the SEO, SEM, and web marketing teams.Utilize competitive research, internal resources, and search engine optimization to improve the content that drives the consumers' path to purchase.Develop catalog copy including any catalog pages, e.g. welcome pages in a timely fashion.Design, build and code articles on the Pagebuilder platform for launch.Where external contractors are required is to engage with supplier and onboard resources on a project basis. This includes interviewing suitable candidates, providing them with a clear project scope, organizing laptops & access and supporting them throughout the project completion.Performs other duties as assignedJob QualificationsBachelor's Degree in marketing, communications, journalism or related field2-4 years of copywriting and editing experience in a similar roleExcellent writing, editing, and proofreading skills, with a portfolio of work demonstrating creativity and attention to detailAbility to write in a variety of tones and styles, adapting to different channels and audiencesStrong collaboration skills, with the ability to work effectively in cross-functional teamsFamiliarity with content management systems (CMS)Knowledge of SEO best practices and experience optimizing content for search engines a plusAbility to travel up to 10% of the time, including overnight travelBenefitsOur benefits include healthcare; insurance benefits; retirement programs; paid time off plans; family and parenting leaves; wellness programs; discount purchase programs.This is a full-time position with a base salary range of $50,000 - $52,000 plus benefits.To perform this job successfully, an individual must be able to perform each essential job duties satisfactorily. The requirements listed below are representative of the knowledge, skills, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.Performance Health is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to sex, gender, gender identity, sexual orientation, race, color, religion, national origin, disability status, protected Veteran status, age, genetic information, and any other characteristic protected by law.Performance Health is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, and any other characteristic protected by law.