Description
Communications Specialist - Social Media Marketing, Digital Marketing, and Tradeshows
Location: Atlanta, Georgia (3 days a week onsite)
Type: Full-time Ongoing Contract
Job Description:
As a Communications Specialist at [Company Name], you will play a vital role in developing and executing our communication strategies across various channels. You will be responsible for creating engaging content, driving brand awareness, and promoting our products/services through social media marketing, digital marketing, and tradeshow participation.
Requirements
Key Responsibilities:
Social Media Marketing:
Develop and implement social media strategies to enhance brand visibility and engagement.
Create and curate compelling content for various social media platforms (e.g., Facebook, Twitter, LinkedIn, Instagram).
Manage social media advertising campaigns to drive traffic and conversions.
Monitor social media trends and analytics to optimize content and strategy.
Digital Marketing:
Collaborate with the marketing team to plan and execute digital marketing campaigns.
Create and manage email marketing campaigns, newsletters, and automated workflows.
Utilize SEO techniques to optimize website content for improved search engine rankings.
Analyze and report on digital marketing performance using tools like Google Analytics.
Tradeshows:
Coordinate and execute tradeshow participation, including booth setup, logistics, and materials.
Develop engaging tradeshow presentations and collateral materials.
Collaborate with cross-functional teams to ensure a seamless tradeshow experience.
Post-event evaluation and reporting to measure the success of tradeshow participation.
Content Creation:
Write and edit high-quality content for blogs, articles, press releases, and other marketing materials.
Create multimedia content, including videos and infographics, to support marketing initiatives.
Ensure all content aligns with the company's brand guidelines and messaging.
Innovation starts with people.®
Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
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