Description/Job Summary

　　Associate Product Manager

　　Overview of the Role

　　As the Associate Product Manager, you will be responsible for the tactical commercial execution of assigned products that include product launches, tradeshow execution, sales support and training, and business analytics.

　　Who You'll Work With

　　You will report to the Director of Marketing while working closely with Marketing, Business Development and Sales to support the assigned products

　　Major Accountabilities:

　　Learn, help develop and execute the business and marketing plans for assigned product lines in the US market.

　　Drive product marketing plans by assisting with the development of brand positioning, creative briefs, business objectives, strategies, tactics, profit and loss projections and short and long-term growth strategies.

　　Monitors and develops analysis on forecasting, pricing strategies, literature/video/sales support materials, labeling revisions, clinical studies, manufacturing and customer service/operations support for existing product line(s).

　　Duties and Responsibilities

　　Monitors competition, market share and market trends; keeps others informed by maintaining and distributing competitive comparisons and evaluations.

　　Develops product-oriented positioning documents, product profiles, competitive analysis, presentations, demos, white papers, product updates and content for corporate marketing vehicles such as web sites, brochures, and seminars.

　　Maintains frequent and regular contact with strategic industry experts and trade organizations, field visits with key surgeons and sales consultants, participation in key meetings and conferences to ensure company and products are properly perceived relative to the competition.

　　Collaborates with sales team to ensure a high quality of sales support in terms of new product/market introductions, sales training programs, key surgeon/key account field visits and regular communication, both responsive as well as proactive.

　　Establishes and maintains key close professional relationships with internal and external constituents to stay abreast of new market opportunities.

　　Monitors forecasts as necessary and works collaboratively with other departments to ensure product availability throughout the lifecycle of the product.

　　Maintains up-to-date product and industry knowledge by regular review of the literature, co-traveling with field sales personnel, attending surgeries, etc.

　　Supports the Company's medical education initiatives by assisting in the preparation and running of surgeon/customer training courses.

　　Works collaboratively with outside vendor partners in creating impactful creative messaging and campaigns. Leads process and manages creative tactical budgets.

　　Participates in strategic sales and marketing planning activities for assigned products to identify key targets, surgeons, and hospitals by specific product.

　　Qualifications

　　Bachelor's degree in Marketing or a related field is desired.

　　Minimum of 1 year of experience working in a Marketing role or marketing-related experience, Medical Device industry preferred.

　　Who We Are & What We Do

　　Boehringer Laboratories, LLC is a US based Medica Device Manufacturer with it's Corporate Headquarters located in Phoenixville, PA. We serve the Acute Care Hospital Market in the US and across the Globe. We have strong product lines in Minimally Invasive Surgery and the Medical Gas spaces. We have a continuous process to grow the company by finding novel devices that improve patient care.

　　We seek to make world-class products that improve patients' lives. We are dedicated to improving our skills to serve our customers, community, and each other. We are a team of professionals passionate in our work. Our Mission: Caring for Lives through Innovation, Quality, and Service. To learn more about our company, visit www.boehringerlabs.com .

　　We provide an environment that fosters professional growth while offering an excellent wage and benefits package, including a 401(k) with employer match.