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Associate Brand Manager - Creative Strategy
Associate Brand Manager - Creative Strategy-February 2024
Lone Tree
Feb 27, 2026
About Associate Brand Manager - Creative Strategy

  When you join VerizonVerizon is one of the world's leading providers of technology andcommunications services, transforming the way we connect around the world.We're a human network that reaches across the globe and works behind thescenes. We anticipate, lead, and believe that listening is where learningbegins. In crisis and in celebration, we come together-lifting up ourcommunities and striving to make an impact to move the world forward. Ifyou're fueled by purpose, and powered by persistence, explore a careerwith us. Here, you'll discover the rigor it takes to make a difference andthe fulfillment that comes with living the #NetworkLife.

  What you'll be doing...

  As our Associate Brand Manager - Creative Marketing, you will support theHead of Creative - Growth Brands to build, manage, and optimize the volumeof creative campaigns and assets in the market. The individual suited for thisrole will be digitally-savvy with a strong background in brand, creative,traditional, and digital media marketing across the full communicationsecosystem. This role will coordinate with the Integrated Marketing, Media,and Consumer Insights, and external Advertising Agency teams to developcreative campaigns, strategies, testing scenarios, and providecreative recommendations to our Head of Creative, Internal Stakeholders andCreative Agencies based on learnings from data. The role will also oversee thecreative function of identifying and leading cross-functional strategy effortsacross the marketing department and external agency partners.

  Participating and supporting the Head of Creative in leading the developmentof annual brand plans and marketing objectives, including gaining alignmentup to the VP level on all strategies and recommended initiatives.

  Developing briefs for creative work in partnership with marketing strategy,commercial, and insights team and lead briefing of creative agency partners.

  Working and leading creative agency partner(s) in the development of worldclass creative.

  Working with our creative agencies to deliver creative content and assets forthe brands and optimize advertising campaigns to market that reflect a deepunderstanding of brand positioning & and strategy.

  Being keenly aware of the brand proposition, messaging, and product proofpoints relevant to our audience targets and recommending what messaging shouldappear on various creative elements.

  Staying up to date with in-market competitive campaigns, messaging, andcreative to inform creative development and decision-making.

  Having a keen understanding of the creative & and campaign developmentprocess starting from strategy, development, execution, and measurement.

  Working closely with the media team and agency to develop strategic testingfor creative and track messaging placements and relevant data to help drivefuture creative decisions.

  Supporting the Head of Creative and partner with the digital media team todevelop communication programs (social, digital advertising) that areconsistent with the brand voice and executed within an effective media plan.

  Being responsible for overseeing and optimizing the marketing productionbudget in collaboration with Head of Creative - Growth Brands.

  Assisting campaign managers on the implementation/execution of completedigital and traditional marketing plans.

  Providing support for the day-to-day execution of multi-channel communicationsto existing and prospective Wireless customers which include e-mail,Search, SMS, Push, direct mail and digital .com tactics.

  Crafting and delivering actionable recommendations to senior leadershipthrough data-driven analysis and visualization for executive decision-making.

  This role may be considered as part of the Department of Defense SkillBridgeProgram.Where you'll be working...

  In this hybrid role, you'll have a defined work location that includeswork from home and assig ed office days set by your manager.What we're looking for...

  A highly collaborative team leader with a proven track record in effectivelyleading, managing, mentoring, motivating and inspiring others.

  Excellent storytelling style, outstanding written and verbal communicationskills, and a strong ability to craft persuasive presentations.

  Proficient with MS Office and Google Suite with PC & Mac.

  Self-starter with great organizational skills and the ability to multitask,work in a fast-paced environment.

  Exceptional sense of urgency, positive mindset with a strong aptitude forlearning, a growth mindset, and proactive problem-solving... For full infofollow application link.

  Equal Employment Opportunity

  We're proud to be an equal opportunity employer - and celebrate ouremployees' differences, including race, color, religion, sex,sexual orientation, gender identity, national origin, age,disability, and Veteran status. At Verizon, we know that diversity makesus stronger. We are committed to a collaborative, inclusive environment that

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