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Analyst, Integrated Investment
Analyst, Integrated Investment-March 2024
Atlanta
Mar 28, 2026
About Analyst, Integrated Investment

  Company Description

  Zenith is the ROI Agency. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses. Zenith is part of Publicis Media, the media arm of Publicis Groupe.

  Job Description

  This position requires a highly motivated person to lead the day-to-day execution of a(n) account(s). They will be activating digital/print strategic plan development and all aspects of implementation.

  Responsibilities:

  Assist with planning and implementation for client accounts across digital and magazine

  Training/Support for Assistant Planners in billing, reporting, trafficking, analytics and research

  Assist in presentation of data, insights and media to clients

  Intimate knowledge of consumer habits & touchpoints, i.e. magazine, digital mobile, social, video

  Craft knowledgeable and relevant POVs that assess media opportunities and place appropriate value

  Manage Vendor Billing: insertion orders, monthly billing reports, discrepancy resolution, and reconciliations

  Assist supervisor in negotiation of Buys, Makegoods, Positioning, Value Add Negotiations

  Draw actionable insights based off syndicated data, i.e. competitive, consumer etc.

  i.e. Nielsen, Comscore, Strategy, TNS, adrelevance, Quantcast, and others

  Build relationships with sales reps to analyze value and applicability of media vehicles for client media plan

  Create dynamic presentations that effectively communicate to our clients

  Maintain a knowledge of all ad serving platforms across platform: Medialets, Vindico, DFA

  Prepare and deliver buying and or digital trafficking specs and guidelines

  Conquer Magazine Positioning Reports

  Continuously search for opportunities to be positive and to share the positive side to every situation

  Qualifications

  Bachelor’s Degree; related internship experience strongly preferred

  1-2 years of media buying/planning experience

  Must have strong analytical, research, and quantitative skills

  Must have excellent verbal and written communication skills, interpersonal skills, detail-orientation, follow-though skills

  Must be hard-working, resourceful and thrive in a fast-paced environment

  Advanced Excel and PowerPoint skills, formulas, v-lookup, conditional formats, pivot tables, etc.

  Additional Information

  All your information will be kept confidential according to EEO guidelines.

  #LI-Hybrid

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