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Product Operations and Marketing Manager, TikTok Ads Creative & Ecosystem
Product Operations and Marketing Manager, TikTok Ads Creative & Ecosystem-November 2024
Los Angeles
Nov 4, 2025
ABOUT TIKTOK
As the leading destination for short-form mobile video, TikTok’s mission is to inspire creativity and bring joy.
5,001 - 10,000 employees
Social Media, Technology
VIEW COMPANY PROFILE >>
About Product Operations and Marketing Manager, TikTok Ads Creative & Ecosystem

  Responsibilities

  TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.

  Why Join Us

  Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.

  Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.

  To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.

  At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.

  Join us.

  Creativity is the soul of advertising. The TikTok Ads Creative & Ecosystem team develops world-leading tech solutions for ads creative production, interpretation and optimization, to empower and inspire advertisers, creators, and other 3rd parties in the ecosystem to create and deliver the best engaging creative experiences to the end users.

  We are user-oriented and dedicated to technical excellence. We aim to drive and lead the technology renovation in the ads tech and creative industry, powering products and driving values for our clients, creators, and the whole ecosystem. We are looking for experienced product operations managers who will be responsible for providing operational support throughout the product development lifecycle and ensuring success across key products and business initiatives.

  Responsibilities:

  - Support the product operations for TikTok Creator Challenge with the focus on supply (creators/partners) side, define strategy, break down into key metrics and initiatives in order to support the overall growth of TikTok advertising creative ecosystem.

  - Develop creator growth and full-lifecycle operation systems with deep understanding of various types of creative supply, drive rapid and sustainable development on creator scale and quality.

  - Improve creator ad performance via various operation approaches, including creative methodology sharing, routine training workshops.

  - Analyze the status quo, identify key business problems, opportunities for improvement and solutions from a business-wide perspective

  - Partner closely with cross-functional teams, deeply understand creator and agency pain points, form business requirements and prioritize solutions to influence product development.

  Qualifications

  Qualifications:

  - 4+ years of creator/content marketing or product operation experience in digital advertising

  - Self-starter with strong project management skills, ability to grasp the core context, identify key risks, and cooperate with all parties to achieve goals in a fast-changing environment

  - Analytical, data sensitive & goal-driven. Comfortable with setting ambitious targets, analyzing the status quo, planning a course of action, executing rapid trial & error iterations and constantly improving

  - Great communicator & team-worker. Comfortable navigating global organization structures & aligning objectives with cross-functional teams. Thriving in a work environment with diverse cultures.

  - Strong talent agency network and knowledge of creator marketplace dynamics is a plus

  TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

  TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at [email protected].

  Job Information

  [For Pay Transparency] Compensation Description (annually)

  The base salary range for this position in the selected city is $121600 - $232644 annually.

  Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

  Our company benefits are designed to convey company culture and values, to create an efficient and inspiring work environment, and to support our employees to give their best in both work and life. We offer the following benefits to eligible employees:

  We cover 100% premium coverage for employee medical insurance, approximately 75% premium coverage for dependents and offer a Health Savings Account(HSA) with a company match. As well as Dental, Vision, Short/Long term Disability, Basic Life, Voluntary Life and AD&D insurance plans. In addition to Flexible Spending Account(FSA) Options like Health Care, Limited Purpose and Dependent Care.

  Our time off and leave plans are: 10 paid holidays per year plus 17 days of Paid Personal Time Off (PPTO) (prorated upon hire and increased by tenure) and 10 paid sick days per year as well as 12 weeks of paid Parental leave and 8 weeks of paid Supplemental Disability.

  We also provide generous benefits like mental and emotional health benefits through our EAP and Lyra. A 401K company match, gym and cellphone service reimbursements. The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

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