About the Role

　　As the Head of US & Canada Media, you will oversee Uber's media strategy for North America, including planning, activation, and measurement for highest priority brand initiatives. Working closely with internal marketing teams, external media and creative agency partners, you will be responsible for driving a holistic marketing strategy. You and your team will act as the in-house media subject matter experts and develop innovative media plans to drive both brand and business results. You will lead strategic planning and media buying across major media partners and tech platforms, identifying the right channel mix and partnering with campaign leads to deliver best-in-class campaigns.

　　In this role, you will own our media agency relationship, ensuring that strategies deliver against business objectives and are constantly optimized. This role would suit someone from a strategic media planning background (agency or client side) with a deep understanding of data strategy, channel planning, consumer insights and media investment.

　　What You'll Do

　　Lead and develop a team of internal media strategists focused on driving effective brand campaignsManage a sizeable external agency team to deliver best-in-class strategic plans and media activations across Uber and UberEatsDevelop deep publisher and ad technology partnerships to ensure Uber has access to best-in-class media capabilities and stays ahead of industry trends * Partner with regional marketing to manage a multi-million-dollar media budget across Uber and UberEatsDrive media optimization to maximize the impact of in-flight campaigns * Drive meaningful media innovation grounded in data, consumer trends and best practices to create consumer impactCollaborate closely with our in-house Performance Marketing team to ensure brand media strategies complement initiatives through the funnelAct as a trusted partner and in-house subject matter expert to the broader organization, providing thought leadership and a clear vision for Media

　　Basic Qualifications

　　10+ years of media strategy and planning experience across offline, digital, and programmaticDeep understanding of the US & Canada media landscape, competitive insights, and audience trendsExperience with media measurement and reporting methodologies, including geo-holdouts, brand lift, attention and engagement metricsDeep understanding of audience segmentation and data strategyExperience building and maintaining high-performing teams

　　Preferred Qualifications

　　A highly strategic media thinker, with proven brand campaign leadership experienceEffectively collaborate with leaders and team members at all levels in a global, matrixed organizationStrong communication skills (written & verbal) with the ability to clearly deliver information to a variety of audiencesNever hesitates to dive right in and address something hands-on with a solutions-oriented approachA track record of designing creative and innovative media campaigns that deliver business impactBiased toward action, always pushing towards clarity and delivery

　　For New York, NY-based roles: The base salary range for this role is $180,000 per year - $200,000 per year.

　　You will be eligible to participate in Uber's bonus program, and may be offered an equity award & other types of comp. You will also be eligible for various benefits. More details can be found at the following link https://www.uber.com/careers/benefits.

　　Uber is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know by completing this form.

　　Offices continue to be central to collaboration and Uber's cultural identity. Unless formally approved to work fully remotely, Uber expects employees to spend at least half of their work time in their assigned office. For certain roles, such as those based at green-light hubs, employees are expected to be in-office for 100% of their time. Please speak with your recruiter to better understand in-office expectations for this role.