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Strategic Marketing - (B2)
Strategic Marketing - (B2)-March 2024
Santa Clara
Mar 30, 2026
About Strategic Marketing - (B2)

  Key Responsibilities

  Responsible for assessing existing and potential markets of moderate scope. Demonstrates comprehensive understanding of technical and business environment. Participates in the development and articulation of strategies to meet business objectives

  Integrates moderately difficult products into a coherent portfolio of products focused on a market. Manages the portfolio like a “product” (business plan, positioning, buying process, market requirements and marketing plan)

  Analyzes market data to identify trends/opportunities, develops strategic direction from market information and creates compelling market analysis presentations

  Drives the needs within targeted markets and analyzes the market segmentations. Recommends which segment(s) to actively pursue

  Partners with management team and other marketing functions (e.g. product marketing, product management, MarCom) to ensure that overall marketing function is effectively meeting the organization’s strategic goals.

  Oversees creation of moderately difficult product strategies that integrates well with AMAT products

  Supports the vision and key phases on deliverables for moderately difficult products

  Responsible for portfolio of products.

  Functional Knowledge

  Demonstrates expanded conceptual knowledge in own discipline and broadens capabilitiesBusiness Expertise

  Understands key business drivers; uses this understanding to accomplish own workLeadership

  No supervisory responsibilities but provides informal guidance to new team membersProblem Solving

  Solves problems in straightforward situations; analyzes possible solutions using technical experience and judgment and precedentsImpact

  Impacts quality of own work and the work of others on the team; works within guidelines and policiesInterpersonal Skills

  Explains complex information to others in straightforward situationsQualifications

  Education:

  Bachelor's Degree

  Skills

  Certifications:

  Languages:

  Years of Experience:

  2 - 4 Years

  Work Experience:

  Additional Information

  Travel:

  Yes, 10% of the Time

  Relocation Eligible:

  Yes

  U.S. Salary Range:

  $84,000.00 - $115,500.00

  The salary offered to a selected candidate will be based on a number of factors including location and level and will vary depending on confirmed job-related knowledge, skills, and experience. In addition to a comprehensive benefits package, candidates may be eligible for other forms of compensation such as participation in a bonus and a stock award program, as applicable.

  Applied Materials is an Equal Opportunity Employer committed to diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, color, national origin, citizenship, ancestry, religion, creed, sex, sexual orientation, gender identity, age, disability, veteran or military status, or any other basis prohibited by law.

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