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Product Owner Digital, MarTech
Product Owner Digital, MarTech-November 2024
Dallas
Nov 6, 2025
ABOUT CVS HEALTH
CVS Health is a healthcare innovation company. Together, we are helping people on their path to better health.
10,000+ employees
Healthcare
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About Product Owner Digital, MarTech

  Bring your heart to CVS Health. Every one of us at CVS Health shares a single, clear purpose: Bringing our heart to every moment of your health. This purpose guides our commitment to deliver enhanced human-centric health care for a rapidly changing world. Anchored in our brand — with heart at its center — our purpose sends a personal message that how we deliver our services is just as important as what we deliver. Our Heart At Work Behaviors™ support this purpose. We want everyone who works at CVS Health to feel empowered by the role they play in transforming our culture and accelerating our ability to innovate and deliver solutions to make health care more personal, convenient and affordable.

  Position Summary

  Product Owner of MarTech Channel Enablement is an instrumental, technical role in driving the day-to-day delivery and product development for enterprise messaging communications to CVS Health consumers and program members. The Digital Communications Platforms Product Owner is a member of the Agile Product Team responsible for defining user stories and prioritizing the team backlog, streamlining the execution of team priorities while maintaining the conceptual and technical integrity of the features/components for the team.Your responsibility includes executing the SAFe /Kanban methodology from a PO role perspective as part of this team as well as planning and managing a backlog of technical, backend features and stories for a focused set of messaging platform capabilities. You will be expected to collaborate very closely with Business Stakeholders, Product Managers, other Product Owners, Scrum Masters, Architecture and Engineering teams in a n agile environment. You will work closely with leaders to ensure that all committed features are delivered by planning effectively with the team, managing the daily ceremonies, clearing blockers, and generally enabling the team to be successful. In addition, regular collaboration with subject matter experts, tech leads, architecture, and other collaborative groups will be necessary for a successful delivery.Primary skills include strong communication, project management, technical knowledge of outbound communications platforms (SMS, Push, Email) , and demonstrated ability to work with all stakeholders to refine features and stories representing MarTech capabilities. SAFe or Agile experience required.

  Required Qualifications

  • 3+ years required experience as Product Owner, Product Manager, or Business Analyst in an Agile product development and product delivery environment.

  • 2+ years experience gathering, documenting, and grooming requirements (features/user stories) within an Agile scrum team and/or Agile Train, delivering large scale cross channel communications .

  • 2+ years experience enabling technical solutions for backend marketing or orchestration platform related functions including preferences and consent, customer retention, cross channel personalization .

  Preferred Qualifications

  Master's Degree in a Technical area.

  Experience with delivering enterprise-wide messaging orchestration platform enactments.

  Experience working with SMS, Email and Push Notification backend systems.

  EducationBachelor's Degree or Equivalent Work Experience.

  Pay Range

  The typical pay range for this role is:

  $97,335.00 - $201,900.00

  This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above. In addition to your compensation, enjoy the rewards of an organization that puts our heart into caring for our colleagues and our communities. The Company offers a full range of medical, dental, and vision benefits. Eligible employees may enroll in the Company’s 401(k) retirement savings plan, and an Employee Stock Purchase Plan is also available for eligible employees. The Company provides a fully-paid term life insurance plan to eligible employees, and short-term and long term disability benefits. CVS Health also offers numerous well-being programs, education assistance, free development courses, a CVS store discount, and discount programs with participating partners. As for time off, Company employees enjoy Paid Time Off (“PTO”) or vacation pay, as well as paid holidays throughout the calendar year. Number of paid holidays, sick time and other time off are provided consistent with relevant state law and Company policies. For more detailed information on available benefits, please visit jobs.CVSHealth.com/benefits

  CVS Health requires certain colleagues to be fully vaccinated against COVID-19 (including any booster shots if required), where allowable under the law, unless they are approved for a reasonable accommodation based on disability, medical condition, religious belief, or other legally recognized reasons that prevents them from being vaccinated.

  You are required to have received at least one COVID-19 shot prior to your first day of employment and to provide proof of your vaccination status or apply for a reasonable accommodation within the first 10 days of your employment. Please note that in some states and roles, you may be required to provide proof of full vaccination or an approved reasonable accommodation before you can begin to actively work.

  CVS Health is committed to recruiting, hiring, developing, advancing, and retaining individuals with disabilities. As such, we strive to provide equal access to the benefits and privileges of employment, including the provision of a reasonable accommodation to perform essential job functions. CVS Health can provide a request for a reasonable accommodation, including a qualified interpreter, written information in other formats, translation or other services through [email protected] If you have a speech or hearing disability, please call 7-1-1 to utilize Telecommunications Relay Services (TRS). We will make every effort to respond to your request within 48 business hours and do everything we can to work towards a solution.

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