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Online Customer Marketing Manager
Online Customer Marketing Manager-May 2024
Manila
May 13, 2025
About Online Customer Marketing Manager

  The Role:

  The Online Customer Marketing Specialist will have the country responsibility to develop & grow our E-tail business with the primary focus to improve, innovate and deliver the best-in-class Brand & Online customer experience, which leads to consumers purchasing our products at Logitech Official Stores (i.e. Lazada / Shopee). This role reports to the Country Retail Manager and/or E-tail Account Manager.

  The key responsibilities include;

  Define and lead the Country Online marketing strategy, building calendar of priorities and activities

  Drive creativity & innovation for our brands through Online campaign executions

  Lead the Online Marketing program & promotion execution

  Provide assistance in the analysis of data from key campaigns to then create, share & grow best practice scenarios

  Build Logitech’s brand & mindshare with both eCommerce Partner and Consumers in terms of product content, information and execution online

  Lead the best-in-class product launches and ensure full visibility of products online

  Assist in the creation of demand generation strategies & programs, such as Product Display Pages (PDP), Landing Pages, Content Pieces, Search Engine or Social Media activation that will eventually drives consumers to our brand store

  Timely content & activities put in place to achieve company business targets and the support the sales to maximize business opportunities in country

  Your Contribution:

  Move fast. Speak up. Decide and own. Drive change. Exceed customer needs. These are some of the winning behaviors you’ll need for success at Logitech. In this role you will:

  Be a Game Changer. Redefine online customer marketing in Malaysia, and create the best-in-class digital execution

  Closely tie in Online strategy with country revenue and profitability target

  Your Skills:

  For consideration, you must bring the following skills and behaviors to our team:

  Bachelor’s degree with good academic performance

  Minimum 5 years of experience in Online sales & marketing

  Demonstrable experience executing online programs with clear Goals/Outcomes

  Demonstrable experience using Search Engine tactics and executions to deliver commercial outcomes

  An understanding of various Social Media platforms and how they can be used to drive a consumer purchase.

  Solid presentation & negotiation skills and ability to manage relationships across many partners and agency

  Strong knowledge of market/customer needs with good market analytics skills

  Can work independently, self-motivated with good communication skills and willing to initiate / explore new ideas

  Ability to work under stressful environments with extremely short turnaround time

  Ability to work under ambiguous situations, and demonstrate the ability to define steps to meet goals

  Skills in Adobe Illustrator and Photoshop is a must

  Experience in FMCG Industry or Online Marketplace Platform (Lazada & Shopee) is a plus

  The Ideal candidate should also possess the following personal traits

  A clear ambition to build a successful career in online marketing

  Humorous, and ability to laugh away stressful scenarios

  Passion for technology, music and sports

  ‘Never say die’ attitude

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