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Marketing Manager - Digital Health Solutions & Systems (Diagnostics)
Marketing Manager - Digital Health Solutions & Systems (Diagnostics)-March 2024
Singapore
Mar 30, 2026
About Marketing Manager - Digital Health Solutions & Systems (Diagnostics)

  Abbott is a global healthcare leader, creating breakthrough science to improve people’s health. We’re always looking towards the future, anticipating changes in medical science and technology.

  We’re empowering smarter medical and economic decision making to help transform the way people manage their health at all stages of life. Every day, more than 10 million tests are run on Abbott’s diagnostics instruments, providing lab results for millions of people.

  Primary Function:

  One of Core Diagnostics’ (Core Dx) strategic imperatives is to promote our end-to-end solution and create differentiation in the mind of our customers.

  Digital Health Solutions (Informatics), instrumentation and automation are critical components of this total solution that enhance the operational performance of the labs and need to be marketed accordingly.

  The primary focus of this Marketing Manager is to develop strategies to create demand with our portfolio mentioned above to gain significant share in the Asia Pacific region.

  Major Responsibilities:

  Drive initiatives that will facilitate faster adoption end-to-end solution with a focus on Digital Health Solutions (DHS)

  Demonstrate value of Abbott’s DHS to catalyze faster adoption in the market

  Build reference sites and proof points of the total solutions offering

  Manage all relevant marketing/ad-promo materials targeting both in-lab and outside-the-lab-stakeholders

  Monitor competition and develop appropriate responses

  Achieve Area plan revenue for DHS Solutions

  Improve DHS penetration in deals and in current customers

  Drive new marketing approaches/opportunities for customers and keep abreast of customers needs, competitors, technology, marketplace changes

  Any other responsibilities as assigned by manager

  Requirements:

  Bachelor’s Degree in life sciences, engineering or related technical discipline. MBA is preferred

  Minimum 10 years of overall experience, with ideally 5 years of experience managing healthcare informatics/digital health solution products in sales/marketing

  Proficient in healthcare marketing

  Prior experience in diagnostics/lab environment preferred

  Strong team player

  Good communication and stakeholder management skills

  Able to travel for up to 40% of the time

  Strategic thinking skills and customer driven

  Results driven individual who challenges the status quo

  Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.

  An Equal Opportunity Employer

  Abbot welcomes and encourages diversity in our workforce.

  We provide reasonable accommodation to qualified individuals with disabilities.

  To request accommodation, please call 224-667-4913 or email [email protected]

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