Specialty/Competency: IFS - Brand & Communications

　　Industry/Sector: Not Applicable

　　Time Type: Full time

　　Travel Requirements: Up to 20%

　　A career in Sales and Marketing will provide you with the opportunity to focus on positioning a distinctive PwC brand in the marketplace and drive long term revenue growth for the Firm. You’ll focus on designing, developing, and implementing communication programmes and media events to promote and sell the PwC’s brand and services as well as contribute to and evaluating our pricing strategies in the marketplace.

　　The Global Marketing Organization (GMO) is a critical enabler of PwC’s growth, driving value for one of the world’s most trusted brands, raising our profile, serving as an authoritative voice on the topics that matter most to the world, and driving tech-enabled, data-led impact and best practices.

　　To really stand out and make us fit for the future in a constantly changing world, each and every one of us at PwC needs to be an authentic and inclusive leader, at all grades/levels and in all lines of service. To help us achieve this we have the PwC Professional; our global leadership development framework. It gives us a single set of expectations across our lines, geographies and career paths, and provides transparency on the skills we need as individuals to be successful and progress in our careers, now and in the future.

　　As a Director, you'll work as part of a team of problem solvers, helping to solve complex business issues from strategy to execution. PwC Professional skills and responsibilities for this management level include but are not limited to:

　　Arrange appropriate assignments and experiences to support others' learning and development.

　　Seek out different ways to use current and relevant technological advances.

　　Analyse marketplace trends - economical, social, cultural, technological - to identify opportunities and create value propositions.

　　Deploy methods to keep up with, and stay ahead of, new developments and ideas.

　　Offer a global perspective in stakeholder discussions and when shaping solutions/recommendations.

　　Drive and take ownership for developing networks that help deliver what is best for stakeholders.

　　Proactively manage stakeholders to create positive outcomes for all parties.

　　Uphold the firm's code of ethics and business conduct.

　　The Global Brand and Creative COE draws upon the over 150-year legacy of PwC. We are the architects of the PwC brand and guardians of global standards across the PwC network of firms to drive relevance, distinctiveness and authenticity in the market. The Global Brand Marketing Leader is a driver of how the brand comes to life across client and employee experiences, leading strategic brand initiatives and programs designed to be critical enablers of PwC’s growth, now and in the future.

　　Job Requirements and Preferences :

　　Basic Qualifications :

　　Minimum Degree Required :

　　High School Diploma

　　Minimum Years of Experience :

　　8 year(s) of sales, marketing or PwC experience.

　　Preferred Qualifications :

　　Degree Preferred :

　　Bachelor Degree

　　Preferred Knowledge/Skills :

　　Demonstrates thought leader-level abilities as a team leader, emphasizing the following areas:

　　Leading strategic brand development, initiatives and programs designed to broaden the appeal of PwC; being customer and quality obsessed;

　　Delivering a clear, differentiated, global and local brand positioning implementation, including architecture, naming, messaging and other strategic brand tools to effectively reach and connect with target audiences;

　　Defining and managing global brand verbal expression standards and acting as a champion for adoption across the network, territories and businesses;

　　Providing unique vision to co-branding, acquisition strategies and campaigns so all branding and marketing endeavors are in line with the PwC brand positioning and identity while delivering value to the business;

　　Demonstrating consistent messaging and verbal branding across marketing materials, communications, and client and employee touchpoints to build brand equity and increase brand recognition;

　　Working with global and territory marketing teams to localize assets and toolkits and partnering with internal functions and agencies working on creative, brand, analytics, local marketing and events, PR, and social;

　　Working with brand governance and insights team members to develop brand health measurement approach, including measuring how brand positioning is driving demonstrable business results and measuring and monitoring competitive data to determine overall impact of programs to generate ideas and needs for brand moving forward;

　　Tracking key performance indicators, benchmarks, and other key analytics to verify proper brand strategy levels are met and identify market trends and opportunities to drive brand awareness, consideration, and engagement;

　　Driving more efficient strategy development processes, while developing and standardizing the multi-year brand marketing planning process that compliments the Global Marketing Organization’s overall planning process;

　　Helping shape the client experience, ensuring CX principles to deliver the intended impact of the brand strategy across all stages of the buyer journey;

　　Mentoring, inspiring and building a team of brand marketing professionals, collaborating across the organization to help drive a culture of mentorship across the extended team in a manner that is inclusive, inspiring, and consistent with PwC values and purpose; and,

　　Acting as a thought leader around brand or category innovation while working directly with senior leaders to build brand into their strategies and supporting them through change.

　　Learn more about how we work: https://pwc.to/how-we-work

　　PwC does not intend to hire experienced or entry level job seekers who will need, now or in the future, PwC sponsorship through the H-1B lottery, except as set forth within the following policy: https://pwc.to/H-1B-Lottery-Policy.

　　All qualified applicants will receive consideration for employment at PwC without regard to race; creed; color; religion; national origin; sex; age; disability; sexual orientation; gender identity or expression; genetic predisposition or carrier status; veteran, marital, or citizenship status; or any other status protected by law. PwC is proud to be an affirmative action and equal opportunity employer.

　　For positions based in San Francisco, consideration of qualified candidates with arrest and conviction records will be in a manner consistent with the San Francisco Fair Chance Ordinance.

　　Applications will be accepted until the position is filled or the posting is removed, unless otherwise set forth on the following webpage. Please visit this link for information about anticipated application deadlines: https://pwc.to/us-application-deadlines

　　For positions in California, Colorado, Hawaii, Nevada, New York State, or Washington State, or for opportunities that will report to a supervisor, office or other work site in New York State, please visit the following link for pay range information: https://pwc.to/payrange-v1-ifsdirector

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