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General Manager
General Manager-March 2024
Santa Cruz
Mar 28, 2026
About General Manager

  FULL-TIME Full-time

  LOCATION 1261 Soquel Avenue Santa Cruz CA 95062

  Who we are

  At 24 Hour Fitness, we are dedicated to our mission of creating a healthier, happier world. We are passionate about providing a fitness community that is accessible, affordable, and welcoming to everyone. We're on the hunt for team members who are committed to being the best part of each other's day and who have a genuine desire to help our members achieve results they can feel proud of.

  You're excited about this role because you will:

  Set challenging goals for yourself and your team, including relevant metrics and action plans that will drive your business forward. Build a high-performing team with a bench plan designed to achieve, exceed, and sustain your business results and create an environment that fosters the conditions for success.

  Model the behaviors that will motivate and train your team to provide an exceptional membership experience. Create an inclusive culture that reflects the company brand, values, and strategy.

  Engage and inspire a team to achieve revenue targets for membership, fitness & labor. Leverage your ability to surround yourself with great talent and help them become the best leaders they can be for your team.

  You'll spend your days:

  Collaborating and problem solving with your team, helping remove obstacles to ensure that your team members exceed the expectations of all guests and members. You'll work side by side with your team, bringing our mission and values to life.

  Planning, organizing, and coordinating the execution of daily/weekly/monthly club functions to maximize club profit and loss goals with a member-centric focus. You'll drive results and continuous improvement in the Sales, Service and Fitness categories by applying your strong business acumen, building relationships, and developing your department head team.

  Guiding your club leaders in establishing goals, brainstorming and implementing innovative strategies, and achieving club and career goals. You will manage the cascade of important company information, updates, and activities to all team members, ensuring that everyone is well-informed, engaged, and continuously trained and coached.

  We're excited about you because you:

  Are a bold leader who knows how to create a high-performance culture through people development, innovation, and collaboration within your team. Your dynamic leadership skills include the ability to recruit, hire, train, develop and nurture friendly and inclusive team members to support needs of members.

  Have 2-4 years of progressive management experience supervising 3-10+ employees in a team environment, with measurable employee development and promotion outcomes. You also have 3-5+ years of broad retail/hospitality/operations industry experience, requiring high execution in both operations and service, with focus on high team member and/or customer retention.

  Inspire and lead teams to implement and deliver on member and team member initiatives through a strong service focus and creating and implementing a consistent and robust service culture. You know the importance of training, developing, and mentoring your club leaders through observing, coaching, accountability, and showing them what "great" looks like in your own actions every day.

  Availability

  Full-time, with flexible availability across weekdays, weekends, and holidays to best serve our member community.

  Travel Requirement

  Availability to travel 10% of the time to attend training and meetingsThis job posting is intended to describe the general nature and level of work being performed by people assigned to this job. It is not intended to include all duties and responsibilities. The order in which duties and responsibilities are listed is not significant. See Job Description for further information about this job.

  Benefits Summary

  24 Hour Fitness offers benefit programs designed to meet the diverse needs of all team members, including health coverage, as well as Company paid benefits that are automatically provided at no cost, such as group life and accident insurance. There are eligibility requirements for each plan based on your position, hire and/or service date and your average hours worked. Benefit eligible team members may also accrue vacation hours. All 24 Hour Team members, and their eligible dependents, receive a complimentary membership.

  Compensation Summary

  All Employees: Free Club Membership, Employee Assistance Program (EAP), Basic Group Live and AD&D Insurance ($10,000), and 401k Savings and Investment Plan.

  Average of 30 hours or more per week: Medical/Dental/Vision Benefits, Paid Time Off, and Sickness Benefits (in addition to the above).

  Actual offer may vary from posted hiring range based on location, work experience, and/or education.

  Salary Range: $69080 - $84431 (Actual offer may vary from posted hiring range based on location, work experience, and/or education.)

  FUNCTIONAL GROUP Club Management

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