Director, Customer Communications

　　Boston, United States of America

　　Additionally, the Director develops, implements and evaluates all marketing policies in accordance with business strategies and objectives. Key organizational responsibilities for the Customer Communication Marketing Director will include:

　　Develop, improve, and manage the marketing customer communications inventory.Oversee copy writers to ensure consistency is delivered through the brand voice and tone.Serve as a communications thought leader and partner for Santander Bank NA 's support of digital transformation.Forge strong relationship with key partners in helping them deliver their growth, profitability and retention targets efficiently.Provide input and direction to 3rd party agencies. Work with Marketing Insights team to ensure briefs are grounded in customer insights and leverage available data to inform creative development.Build strategic communication plans that aim to increase customer engagement by nurturing consumer needs, building trust, educating on the Bank's products/services and offering personalization. Ensure existing and new communications enhance the overall experience with Santander Bank and connect to the core attributes of the Company's user base.Partner with Data & Analytics as well as customer experience team in driving personalized messages to enhance Marketing efficiency and loyalty.Communicate clear vision and briefs to the marketing teams in digital, social, media, etc to help drive effective delivery of communications to clients.

　　Essential Functions/Responsibilities

　　Maintains current knowledge of marketing techniques of competitors.Manages the copy writing team that executes client communications in support of business lines and journey owners.Manages the implementation of customer communications

　　Qualifications: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

　　Education:

　　Bachelor's Degree or equivalent work experience: Marketing, Community Relations, Communications, Business Administration or equivalent field. Req

　　Master's Degree Marketing, Community Relations, Communications, Business Administration or equivalent field. Pref

　　Work Experience:

　　9+ Years Marketing Req

　　9+ Years Pref

　　Skills and Abilities:

　　Ability to foster a positive and motivating work environment, encouraging feedback and innovation.

　　Strong analytical, prioritizing, interpersonal, problem-solving, and presentation skills.

　　Ability to develop and execute effective marketing campaigns.

　　Comfortable in a highly collaborative environment, with the ability to work within a team and in a matrixed environment.

　　Must have excellent professional presentation skills, and the ability to interact and engage all levels of management/leadership.

　　Ability to regularly evaluate workload and prioritize projects.

　　Exceptional written and verbal communication skills.

　　Strong leadership, initiative and planning skills.

　　Advanced knowledge of, and ability to use, all current graphic design programs and supporting creative programs.

　　Ability to create and execute strategic marketing plans and projects, and communicate these plans and projects at all levels.

　　Diversity & EEO Statements: At Santander, we value and respect differences in our workforce and strive to increase the diversity of our teams. We actively encourage everyone to apply.

　　Santander is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, genetics, disability, age, veteran status or any other characteristic protected by law.

　　Working Conditions: Frequent Minimal physical effort such as sitting, standing and walking. Occasional moving and lifting equipment and furniture is required to support onsite and offsite meeting setup and teardown. Physically capable of lifting up to fifty pounds, able to bend, kneel, climb ladders.

　　Employer Rights: This job description does not list all of the job duties of the job. You may be asked by your supervisors or managers to perform other duties. You may be evaluated in part based upon your performance of the tasks listed in this job description. The employer has the right to revise this job description at any time. This job description is not a contract for employment and either you or the employer may terminate at any time for any reason.

　　For NYC Job Applicants: The base annual salary range for this position is $155,000-$205,000. The exact compensation may vary based on skills, experience, training, licensure and certifications and location.

　　Bachelor of Science (BS) English

　　Primary Location: Boston, MA, Boston

　　Other Locations: Massachusetts-Boston,New York-New York

　　Organization: Santander Bank N.A.

　　AN EQUAL OPPORTUNITY EMPLOYER M/F/Vet/Disabled/SO