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Content Marketing Manager
Content Marketing Manager-March 2024
Atlanta
Mar 28, 2026
About Content Marketing Manager

  Join a team recognized for leadership, innovation, and diversity! The future is what you make it. When you join Honeywell, you become a member of our global team of thinkers, innovators, dreamers, and doers who make the things that make the future. That means changing the way we fly, fueling jets in an eco-friendly way, keeping buildings smart and safe, and even making it possible to breathe on Mars. Working at Honeywell isn’t just about developing cool things. That’s why all our employees enjoy access to dynamic career opportunities across different fields and industries. Are you ready to help us make the future?

  The Business

  Honeywell is charging into the Industrial IoT revolution with the establishment of Honeywell Connected Enterprise (HCE), building on our heritage of invention and deep, on-the-ground industry expertise. HCE is the leading industrial disruptor, building and connecting software solutions to streamline and centralize the assets, people and processes that help our customers make smarter, more accurate business decisions. Moving at the speed of software, we are creating, innovating, and delivering solutions fast, challenging the way things have always been done, piloting new ways for all of us to work, and expecting our successes to set new standards for our customers and for Honeywell.

  Position Overview

  We are looking to hire a driven Senior digital content strategist to develop and execute content strategies that drive traffic and generate leads. The content strategist's responsibilities include determining which formats best communicate various types of content, identifying ways to increase brand awareness, and conducting keyword research. You should also be able to analyze user engagement metrics to determine whether the content is well-received or not. You will also be responsible for developing end-to-end content creation and analysis processes, including creation and management of a monthly content calendar.

  Reporting to the Senior Director of Digital Marketing for HCE, this individual effectively serves as the content lead for the HCE business. The Content Marketing Manager is accountable for the content marketing strategy for the entire HCE business, including developing and executing effective and results-oriented integrated marketing campaigns that build pipeline and grow the company’s business. The ideal candidate will thrive on incorporating data-driven analytics to refine and hone execution.

  To be successful as a content strategist, you should be able to collaborate with the marketing team to develop innovative ideas and see them through to completion. Ultimately, an outstanding content strategist should demonstrate exceptional content presentation skills and be able to work well under pressure. Responsibilities to include but not limited to:

  Responsibilities

  · Developing clear and engaging content that is consistent with the company's brand image and addresses both business goals and customer needs.

  · Analyzing content marketing data to identify trends and anticipate customer needs.

  · Performing content audits to assess how well existing content is performing.

  · Performing content gap analyses to determine what type of content is missing and what is needed.

  · Support oversight over the Forge brand, driving brand consistency in voice, tone and visual delivery.

  · Delegating tasks to writers and editors and providing feedback.

  · Creating, adjusting, and managing the editorial calendar.

  · Support our style guides that specify the writing style and tone needed to create engaging content. Ensure that brand guidelines are strictly adhered to.

  · Developing a solid understanding of the target audience through online and traditional market research.

  MUST HAVE

  · 5-7 years content management experience in highly matrixed, fast-paced organizations. B2B SaaS technical experience strongly preferred.

  · Bachelor's degree in marketing, communications, advertising, journalism, or related field.

  · Proven content strategy and project management experience.

  · Previous management experience of small teams is preferred.

  · Sound knowledge of content management systems, keyword research tools, social media platforms, search engine optimization (SEO), and search engine marketing (SEM).

  · The ability to work under pressure.

  · Strong content presentation skills.

  · Outstanding organizational and time management skills.

  · Excellent analytical skills.

  · WorkFront and Adobe creative suite experience preferred.

  · Exceptional marketing and collaborative skills.

  · Effective communication skills.

  WE VALUE

  Demonstrates Honeywell Behaviors: Innovate & Create Value for Customers; Embrace Transformations; Win Together; Build Exceptional Talent; Drive Accountability Culture; Be Courageous

  Proactive self-starter, intrinsically motivated

  Intelligent with strong critical thinking skills

  Ability to think strategically, paired with high attention to detail in execution

  Positive, can-do attitude

  Demonstrated “calm under pressure” demeanor

  Executive presence

  Ability to prioritize multiple projects simultaneously, naturally high RPM

  Strong interpersonal skills a must; values influencing & building relationships

  Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.

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