Job Description
The Marketing division is responsible for defining and navigating strategies, shaping the narrative, and driving actionable insights based on deep knowledge of our industry.
We are looking for a highly talented people, experienced in customer facing activities to join the patterning control product marketing team.
Overall responsib ility:
Develop the PL business & marketing plans as well as product strategy and roadmap.
Customer needs and competitive environment:
Responsible to hold deep understanding of the changing technical and business environments through outbound customer facing activities.
Conducts seminars, drives the PL narrative and develop collaterals aiming at shaping the customers scorecards
Conducts competitive analysis for specific products or product lines and drives Red Team Analysis
Operation effectiveness and strategy :
Responsible to assess market penetration, product positioning and pricing
Direct strategy execution through an effective roadmap enabling competitive advantage, value extraction, revenue and market share
SR : Recommends investment decisions for new product development and SR scenarios
What you'll be doing:
Develop & maintain product line market analysis models and dashboard
Formulate product messaging and positioning with Go to Market plans
Define Product roadmap and Own PLC phases marketing aspects from ideation through GTM and Product Launch up to field adoption
Own significant part of product business reviews and strategic planning
Promote, initiate and\or execute publishments\papers\conferences and patents
Own and timely update competitive analysis
Translate customers’ needs into winning product definition per market segments
Participate in market validation processes and assist with outbound marketing activities
Create & enhance product presentation materials (inbound and outbound)
Requirements:
7-10 Years of relevant experience (PD, AE, PS, PM, PMS, BM)
Customer facing experience of 3y at least
Global reaching/presence and network
Qualifications
Education:
Bachelor's Degree
Skills:
Certifications:
Languages:
Years of Experience:
15+ Years
Work Experience:
Additional Information
Time Type:
Full time
Employee Type:
Assignee / Regular
Travel:
Yes, 25% of the Time
Relocation Eligible:
No
Applied Materials is an Equal Opportunity Employer committed to diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, color, national origin, citizenship, ancestry, religion, creed, sex, sexual orientation, gender identity, age, disability, veteran or military status, or any other basis prohibited by law.