Center 2 (19050), United States of America, McLean, Virginia

　　Associate - Paid SEM Marketing Operations, Performance Marketing

　　The Search Engine Marketing Operations Associate will be responsible for managing marketing campaign execution for U.S. Card’s Paid SEM channel. Marketing campaign management will include activities such as new campaign launches, test launches, process improvements, and optimization across our active Paid Search programs. The Associate will be the expert in Google/Bing/Skai and any other relevant platforms and will stay in-tune with all Paid Search updates and best practices.

　　Responsibilities:

　　Monitor Paid Search Marketing trends and generate insights to identify opportunities for campaign improvement and optimization

　　Daily management of search campaigns from planning & execution to analysis and reporting

　　Carry out campaign management tasks including: optimization, budget control, and forecasting

　　Develop and execute campaign testing, including: ad copy, landing page, audience, and channel expansion testing

　　Coordinate across internal teams including Compliance, Brand Marketing, Customer Experience, Analytics, Data, Technology etc. to execute SEM strategies end to end

　　“Self-starter”, strong organizational skills, ownership mentality, ability to prioritize workloads, and fast learner of new digital marketing and SEM-specific technology tools

　　Solid understanding of performance marketing, conversions, and online customer acquisition

　　Ability to work with high-performing teammates, as well as partners across the enterprise

　　Comfortable working with large data sets in Excel / Google Sheets + familiarity with common performance marketing metrics

　　Basic Qualifications:

　　Bachelors’ degree or Military experience

　　At least 2 years of experience in Paid Search Engine Marketing

　　At least 1 year of experience planning and implementing SEM strategies utilizing Google and Microsoft Ad platforms

　　At least 1 year of experience analyzing and evaluating campaign performance

　　At least 1 year of experience in project management

　　Preferred Qualifications:

　　At least 2 years of experience in project management

　　At least 1 year of experience in product development

　　At least 1 year of experience using Skai

　　At this time, Capital One will not sponsor a new applicant for employment authorization for this position.

　　Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at the Capital One Careers website (https://www.capitalonecareers.com/benefits) . Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.

　　This role is expected to accept applications for a minimum of 5 business days.

　　No agencies please. Capital One is an equal opportunity employer committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to sex (including pregnancy, childbirth or related medical conditions), race, color, age, national origin, religion, disability, genetic information, marital status, sexual orientation, gender identity, gender reassignment, citizenship, immigration status, protected veteran status, or any other basis prohibited under applicable federal, state or local law. Capital One promotes a drug-free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City’s Fair Chance Act; Philadelphia’s Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.

　　If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at [email protected] . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

　　For technical support or questions about Capital One's recruiting process, please send an email to [email protected]

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　　Capital One Financial is made up of several different entities. Please note that any position posted in Canada is for Capital One Canada, any position posted in the United Kingdom is for Capital One Europe and any position posted in the Philippines is for Capital One Philippines Service Corp. (COPSSC).