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Business Product Marketing, Program Manager
Business Product Marketing, Program Manager-December 2024
Augusta
Dec 19, 2025
ABOUT META
We’re building a team as diverse as the communities and billions of people we serve every day. Our teammates don’t need to conform here. Lived experiences are an asset, and we value your unique perspe
10,000+ employees
Social Media, Technology
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About Business Product Marketing, Program Manager

Summary:

Meta Platforms, Inc. (Meta), formerly known as Facebook Inc., builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps and services like Messenger, Instagram, and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. To apply, click “Apply to Job” online on this web page.

Required Skills:

Business Product Marketing, Program Manager Responsibilities:

Drive global information technology related programs across the business product marketing organization with cross-functional partners to drive impact, efficiency, effectiveness in support of our product goals and priorities.

Define business strategy, governance and controls across programs like collecting market feedback on all business products across Meta and Planning Go To Market for all key Business Product Solutions with the Business Product Marketing Team.

Ensure the team is aware of key milestone dates, and communicate issues related to staying on schedule.

Develop and manage end-to-end plans and ensure on-time delivery of technical solutions across all programs.

Provide hands-on program management during the analysis, design, development, implementation and post-implementation phases of the programs.

Provide day-to-day coordination and quality assurance for all programs and tasks assigned.

Manage risks and/or issues and take corrective actions.

Perform risk management and change management across all programs.

Create relationships across teams, moving programs forward, finding resources, reworking schedules, raising concerns to appropriate owners early and resolving open issues that prevent progress.

Managing stakeholders’ communication.

Work closely with Meta's product and engineering teams to define team needs metrics, and key performance indicators.

Provide hands-on project management during all phases of the project lifecycle (analysis, design, development, testing, implementation, and post implementation phases) with an emphasis on communication to project sponsors, stakeholders and project teams.

Drive continuous operational efficiency and effectiveness to programs and processes, including embracing new tools, systems, and technology solutions that drive greater efficiency and streamline workflows in close partnership with cross-functional technology and operations business partners.

Gather business requirements from key stakeholders and convert them to technical requirements, manage prioritization with engineering teams to ensure development of new tools and technologies.

Lead requirement gathering for internal tooling and work with key stakeholders to develop and maintain internal tooling process ecosystem to drive efficiency for the business product marketing team.

Create and maintain the program plans, document changes, track progress against goals, clearly define risks and mitigation plans and share results, including complete root cause analysis of different workflows in order to quantify problems, goals, across priorities.

Telecommute from anywhere in the US permitted.

Minimum Qualifications:

Minimum Qualifications:

Requires a Master's degree in Computer Science, Engineering, Information Technology Management, or a related field and two years of work experience in the job offered or in a computer-related occupation.

Requires two years of experience in the following:

Driving strategic programs, supporting product roadmapping, go-to-market, or product marketing projects with global, cross-functional teamsManaging multiple projects simultaneously using program management methodology and techniquesWorking with cross functional teams including both technical and non-technical business audiences within large organizationsCommunicating with technical, business, external stakeholders, and senior leadershipLeading strategic and operational ProgramsWorking with tools, such as Projects Management Software (eg: Asana, Zoho), CRM Systems (eg: Salesforce), Roadmapping software (eg: Aha Roadmaps), Design software (eg: Figma), Launch Management tools, Visualization Software (eg: Power BI), BI Analytics Software (eg: Tableau), and Data Analytics (eg: SQL)Developing internal tooling ecosystems to drive efficiency across programsBudgeting and resource allocation across cross-org teams.

Public Compensation:

$243,333/year to $253,067/year + bonus + equity + benefits

Industry: Internet

Equal Opportunity:

Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at [email protected].

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